Me: But what client in their right mind would choose a lawyer based on the search â€œLA Dog Bite Attorneyâ€? It seems to cater to the underclasses.
Miriam: Somehow, it reminds me of those eBay adwords plugs â€œBuy New & Used Dog At EBayâ€. The artifice of crummy and weird SEO at work.
Her comment struck a chord for me and led me through a whole mind experiment (over the next 3 minutes) wondering just how far â€œweird SEOâ€ might goâ€¦
And where else to look? Los Angeles of course.
My (somewhat twisted) cogs started turning out possible search phrases. Cut Rate Surgery? No too cliche. Breast Enlargement? Hmm I was getting warm Â there. My search soon proved fruitful. On just my third try I hit pay dirt as it were: Beverly Hills Breast Augmentation:
So I asked myself the obvious question: What business in their right mind would rebrand themselves Breast Augmentation? Well never underestimate the possibilities when you combine the thought process of someone from LA with the power of Google.
Apparently a lot of businesses would: