Mike B Around the Universe (Which is the Webs)

Articles: Analysis Image Packs and the Localization of Google Product Search In the past, image search optimization was complicated and returns were minimal for local businesses. That’s all starting to change. Analysis Confessions of a Google Local Guide Google Google incentivizes quantity over quality with user-generated content. Local businesses should take control of their profile …

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Mike B: Around the Web, I Look at Yelp and More

Every week I look forward to my work at LocalU and Near Media. Be sure to catch the article on Yelp. As a reminder, the FeedBurner email feed of my posts is going away soon. If you want to follow my writing subscribe to the Near Media Newsletter where I am joining David Mihm and …

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Mike B Out in the Wilds of the Internet

It’s been a busy week with lots of podcasts, an article and a minor disagreement with Rand Fishkin. ūüôā Articles: How Google Came to Dominate Local Reviews – Google owns the local review economy. It wasn’t always that way. I detail how it happened by documenting the review history of a large(wish) fast, casual chain. …

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Mike B Around the InterWebs

As a reminder, the FeedBurner email feed of my posts is going away. I would suggest that if you want to follow my writing that you subscribe to the Near Media Newsletter where I am joining David Mihm and Greg Sterling to focus on local search, social and commerce. Some recent writings and podcasts: Articles: …

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Mike B Around the Local Web

In case you didn’t get enough of me this week here on my blog, you can overindulge in local ¬†until you puke at these other fine publications: Ductape Marketing: How to Get Found Using Ever-Changing Local SEO Tactics I have a fun conversation about Local with one of my favorite marketers, John Jantsch. We talk …

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The State of Internet Marketing for The SMB: Frustrated

I recently received this comment from poster Frustrated. ¬†And it rang so true that I decided to track the writer¬†down. Frustrated is Marc Reisner of Reisner Construction in northern Michigan.¬†He has moved around a bit; Colorado, Seattle and finally landed in Port Sanilac, MI. Turns out he had relatives from the Olean area so we …

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My Recent Posts Elsewhere

I have been busy. Here are my posts from an assortment of sites: 4/5 LocalU:¬†Video Deep Dive: Local Ranking Factors, Making Sense Of It All¬†(now also¬†available as a regular podcast) 4/3 StreetFight:¬†The Coming DIY Cataclysm 4/3 LocalU:¬†Video: Last Week in Local April 3rd, 2017¬†(now also¬†available¬†as a regular podcast) 3/31¬†GetFiveStars:¬†Understanding Google Schema Guidelines: Review Snippets vs. …

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