Upload Video to Google Maps Listings – New Google Local Feature

The ability post video to a business listing or place listing was mentioned last week and appears to be released. H/T to Phillip Barnhart, Director of Marketing at Nehmedia in Austin, for pointing it out.

For now the video can only be uploaded by Local Guides using Android Maps but the videos will be visible from search everywhere. A 10 second video can be captured with the Android Google Maps app or a 30 second video can be uploaded.

Apparently the feature is rolling out gradually so you might or might not see it right away.

From the announcement:

If you’re a Local Guide on Android, you can get started right now.

How to create a video when you’re at a place:

  • Search and select a place on Google Maps
  • Scroll down and tap “Add a photo”
  • Tap “Camera” and hold the shutter button for up to 10 seconds

How to upload a video you’ve already shot:

  • Search and select a place on Google Maps
  • Scroll down and tap “Add a photo”
  • Tap “Folder” and select a video. Only the first 30 seconds of a video can be added.

Visit the Help Center to learn more about sharing videos.

Please consider leaving a comment as your input will help me (& everyone else) better understand and learn about local.
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24 thoughts on “Upload Video to Google Maps Listings – New Google Local Feature”

  1. Can this be added by owners of the page listing through their admin view – or is this only for customers/visitors?

  2. Very interesting. I wonder if the business owner can submit a 30-second video, and if potential customers and new visitors know if that content is from the business owner.

  3. @Morgan
    Currently the only view of this is via Android Google Maps and there is no “admin view” in the GMB dashboard. I assume if this takes off that at some point, Google will add to the back end.

  4. @Justin
    Currently only Local Guides can contribute a video and it would show up in their personal name.

    I assume that if a business owner was a local guide, they could post a video and it would show up under their Local Guide individual name.

  5. Is there any way to see your videos once they have been uploaded? I can’t quite seem to figure it out. I also look forward to a future blog article about suggested standards to properly implementing and optimizing the videos. One standard that I think is ridiculous is they suggest to record the videos in Vertical format vs Horizontal format (https://www.localguidesconnect.com/t5/General-Discussion/How-to-post-great-videos-on-Google-Maps/m-p/429009).

  6. @Miriam
    Seem to finally be going a mile a minute…. they are just slow starters. 🙂

    I guess that they are pouring butter on french fries… disgusting eh? Although in this nexk of the wood their either dip them in mayonnaise or pour gravy over them.. equally disgusting.

  7. Have we seen any effect on SEO rankings for this? Also, I can see the trend as Google already displays images analytics and they might add video analytics soon too.

  8. I saw the post that you can now add video as an owner of the Google My Business page. I have uploaded some that way and 3 days later still not showing. Do you know of any that have completed the process and have them public yet? Not sure if it the process or is it is specs on the video? I did have text on some opening screens.

  9. I checked this morning and both issues are fixed, the loading of videos error message does not stop uploads. This morning all four videos are visible on the front end of the Google My Business listing. Looks like they are ready for prime time and now I am very interested to see how it can affect the listing and its conversion to customers. Thanks for getting to follow the Facebook page and Twitter feed to help stay informed.

    https://goo.gl/vXXbQV my first attempt.

    Now I am trying to figure out how much I can optimize the video like branded Youtube thumbnails on the videos and trying to track the boost to the listing based on adding videos. What will do better landscape or portrait?

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