Since early in the year when Adwords Express, Google’s simplified Adwords product for SMBs, was upgraded we have heard little about the product. The interface was removed from most dashboards and we have seen no effort to promote it. Today, every Places Dashboard account that I have received this email providing a $100 discount and a strong pitch for the full Adwords product. Where has Adwords Express gone? Is it history or will it return when Google finally finishes the integration of local into Plus and offers a full on marketing portal?
This sort of ad leaves plenty of doubt about its future.
My Adwords Express ads are running fine, and I still get a promotion card or email from Google like that about once a quarter anyway.
Comment by Greg Magnusson (9 comments) — September 20, 2012 @ 6:39 am
They sent the $100.00 discount emails up here too (Canada). Monetization of Local is in a bit of flux I say
Comment by Andy Kuiper (232 comments) — September 20, 2012 @ 9:49 am