A custom URL is a short, easy to remember web address that links directly to your profile or page on Google+. For instance, +TOYOTA can now use google.com/+toyota to unveil their latest models, +Britney Spears can share her upcoming appearances atgoogle.com/+britneyspears, +Ubisoft can share game trailers and videos at google.com/+assassinscreed, and +Delta can help travellers find great deals at google.com/+delta.
Custom URLs will also be available to people and pages worldwide, so brands like Globo can point readers to google.com/+epoca, or any of their other Brazilian publications.
At first, we’re introducing custom URLs to a limited number of verified profiles and pages. But over time we plan to offer custom URLs to many more brands and individuals, so please stay tuned!
Does anyone know how to find out if you are eligible? or is it only for High profile companies that are getting it? I have several “verified” plus pages for clients, but I can’t find anywhere on the pages or profiles that talk about setting up the vanity url.
Comment by Marc Simcox (11 comments) — August 14, 2012 @ 12:04 pm
@Marc
At this point the test is very limited and with hand chosen accounts. There is no way to get into the test.
Comment by Mike Blumenthal (1944 comments) — August 14, 2012 @ 12:17 pm
Hmm, I like the idea of vanity URLs but with our Google+ being pretty new and putting efforts into promoting the current regular URL would it then be a step back to switch to a vanity URL? I would hope Google would automatically create a 301 redirect pointing to your new vanity URL. Would that happen do you think?
Comment by Adam Zahler (7 comments) — September 1, 2012 @ 10:50 am