I had an interesting conversation with a programmer whom I respect this morning who was looking at Yahoo Local and Google Maps business listings (in an industry that presumably has nearly 100% website penetration). He pointed out the following:
â€¢ Google and Yahoo seem to have almost the same name/address/phone info
â€¢ But Google has much better abstracts and web pages (i.e. web site url).
â€¢ Google has about 80-90% of its business listings associated with web pages,
â€¢ Whereas Yahoo has 52% of its business listings associated with web pages
I have found Yahoo Local’s ranking algo to be simpler than Google’s but it appears that there is more difference in the backend than just that.Google Maps Vs. Yahoo Local Smackdown from a programmer's perspective by Mike Blumenthal