Does Google Helpouts Indicate a New Direction For Local Transactions?

Will Google Helpouts replace the Business Listing Places Page G+Local Page G+ Page for Local as the transaction platform for local commerce? What is Helpouts you ask? It is a (not so) secret Google project that turns Hangouts into a commerce platform/marketplace  “that enables individuals and small and large businesses to buy and sell services …

Continue reading

Next LocalU Advanced – NYC September 30

Update: We have just learned from the folks at Third Door/SMX that we can offer a discount for your admission. The code WS-LUA10 (case-sensitive) provides a 10% discount off prevailing rate. We just finished up a LocalU Advanced in Seattle and the feedback was great. It seems to early too be talking about the next one …

Continue reading

Is Google Debranding Local?

Local, like many developments at Google, has always been many things; a brand (G+Local, Places), a product (Places Search, the +Local App) and an internal & external API service (local data in Now, Earth or 3rd party products). And as David Mihm has pointed out, Google’s branding of local has always been muddled and caused …

Continue reading

Yelp Successfully Sued in Small Claims Court

According to the Wall Street Journal, a bankruptcy lawyer took Yelp to small claims court in San Diego and won a judgement of $2700. ….the judge describing Yelp’s advertising contract as “the modern-day version of the mafia going to stores and saying, “You wanna not be bothered?” The case will be taken to a higher …

Continue reading

Local Weekend Update

What Else is New Dept: There is a new bug with the Google Report A Problem for SABs: If a user selects the report a problem link via Maps or G+ Local they get a “This page won’t load…We’ve tried everything” message. At least its cute. Although that sad face icon is eerily reminiscent of my first …

Continue reading

Google Maps 1.1 for iPhone Not Well Received

Early last month, Google released a 1.1 upgrade to their iPhone mapping product that was faster, integrated Google contacts and included more countries. Apparently though the upgrade has not gone over well with users as the bad reviews seem to be flowing into the App store at a significant clip. Since its release 5 weeks …

Continue reading

Local Weekend Update

Several items of interest. Dates & Scores No Longer Showing on Google Reviews. Chris Campbell on Twitter and Jack Thornburg on G+ pinged me that date and scores on individual reviews on the business G+ Page had stopped showing. It had been reported on April 4th in the forums. Google has said that they are looking …

Continue reading

How Consumers Find a B & B

We recently completed a basic Local U seminar for bed and breakfast owners attending the MidAtlantic Innkeepers Conference in Baltimore. To augment the seminar I decided to create a large scale consumer survey using Google Survey as to how consumers find a B & B and what online resources that they use to do so. The …

Continue reading

Siri: When did you start working?

Last night I was driving to Baltimore for an upcoming LocalU seminar. I heard the ding of a received text while listening to a podcast and I was curious. I asked Siri to read it to me. She did. She asked if I wanted to reply, I said yes. She sent my response flawlessly. A …

Continue reading

Loci 2012 – Andrew Shotland

Andrew Shotland is a well-known SEO practitioner and author of www.localseoguide.com and the trendy new applemapsmarketing.com.  His proudest achievement on the Web can be found at http://www.youtube.com/watch?v=ipkSRwgVtpA ************* When reflecting on the year, I like to think about it less in terms of specific niches like “local seo”, “seo” or even “local search”.  It’s not that 2012 wasn’t a …

Continue reading