Will Reviews Become Google’s First Successful Foray into Social?

Small businesses are engaged (and often enraged) with reviews on their Google Places Pages. Understandably, the SMB posters at the Places Help forums have a great deal invested in their businesses and the reviews about their business. As a result they often respond with great passion about Google’s handling of them. The forums are rife …

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Google Reviews – Business Owners May Now Respond Directly

Reviews have long been a sore spot between SMBs and Google. But Google Places has added a new feature that will go part of the way in providing SMBS salve for some of their “review wounds”. Google is now allowing business owners to respond directly to reviews. Starting today, if you’re a verified Google Places business …

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Google Tags – Do They Help? An Anectdotal Review

Google Tags rolled out nationally at the end of June. Several questions that have been often asked about Tags are: How well do they perform? & How do searchers respond to them? Do they attract additional business? I have one client, Moses and Rooth Attorneys at Law in Orlando, that added the tags immediately after …

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Just How Many Local Searches Were There in June?

The Comscore Search report for June has been released. Google had 10.29 billion searches. If roughly the same percentage of searches (20%) had local intent as Google has indicated then there were approximately 2,187,200,000 searches in the U.S. on Google’s main search site last month that were local in nature. Across all of the search …

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Google Coupons Continue Their Rise From the Dead

Since their inception, Google Coupons have been invisible to most searchers and offered little value to the SMB. Buried deep within the local listings and no front page exposure, they seemed to be the poor step child of the Google Maps world. Google Coupons are now beginning to be exposed to the the light of …

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