A Plug-in for Adding Google Reviews to Your WordPress Blog

Update: I just heard from David Deering about the plug-in’s use of Schema. Firstly the schema is not done correctly. More importantly however (which I suspected but didn’t investigate as I thought the schema was reserved for the paid version… mea culpa) marking up reviews and ratings that were created on another site actually goes against …

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hReview Testimonials from SMB Sites Starting to Show in Places

Since last October when Google noted in their FAQ that Rich Snippet testimonials might flow into a Place Page, many webmasters took the time to mark up their client’s sites in hReview. As Andrew Shotland has recently noted and my observations have confirmed, these marked up reviews have slowly been making their way onto Places …

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Testimonials as Reviews – A View from the Field

Last week after publication of the new Google Rich Snippets for Local FAQ and follow up comments by Carter Maslan, there was a great deal of discussion about what was best practice vis a vis testimonials on a SMB web site. Clearly, when you focus on the client, having this type of content can be …

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Carter Maslan Responds To Rich Snippet FAQ Language Change

I sent the following email to Carter Maslan, Product Management Director, Local Search at Google for clarification: You have been quoted as saying at Kelsey: “Merchants should be publishing their own reviews and that Google would find them.” Today I reread the new Rich Snippet FAQ and it says (which is a change from October): …

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Google’s Rich Snippets For Local FAQ Update

Google at some point over the past four months has changed the Rich Snippets for Local FAQ. These changes to their Help Files are not transparent in the least (boo to Google!). Google provides no RSS feeds, no history of changes and no date that a given change was published. For a company that proclaims …

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Google Places: Testimonials as Reviews Now Viewed As Spam?

In early October, 2010, shortly after Google announced support for Rich Snippets in Local, Google Rich Snippet FAQ noted the following: How will Google treat businesses posting testimonials with review mark up on their own site? Will these be treated as a review by the Place Page? Testimonials will be treated as business reviews on …

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