What impact Maps and Coupons?

Earl the Pearl, in bringing up a new site and comparing to an older one, has done a great summary and analysis at SeoREfugee of where local traffic is coming from: Over the past 10 months, the largest single traffic generator search phrase has been the industry generic term. In google it has generated about …

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How many Google Coupons are there? Up 54%

In November of 2oo7, I used Google’s coupon search function to estimate the total number of coupons that Google was showing in major markets. Google introduced the coupon program in August 2006 and they announced a partnership with ValPak to help promote coupon use shortly after. Here are the numbers of coupons in NY, Chicago, …

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Google Coupons Expiration Date Bug Workaround

In December I reported a Google Maps Coupon Bug where if you entered an expiration date the coupon would never show up. It appears that the bug still exists although in slightly less virulent form. There have been a number of reports in the Google Maps For Business Groups where if you select an expiration …

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Google Coupon results in Main SERPS Part II

Yesterday I noted that Google Coupon results were showing up in the main search results page for coupon related search phrases. Miriam Ellis who writes a local oriented blog SEO Igloo asked whether using coupons for non-retail oriented deals was a useful strategy. I have several local search clients that have added service oriented coupons …

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Google now integrating Coupon Results in Main Search Results

Google has recently refined their coupon promotion techniques. One such refinement is including Google coupon results in the main search results page. In November, 2007 Google started using Adwords to promote coupons. For specific searches (pizza coupon) google would present Adwords that would take the user directly to view local coupons in Maps. Now on …

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Most read articles for 2008

Here are the top 10 read articles from Understanding Google Maps over the past 12 months: 1. Which On-line Directories provide details to Google Maps 2. First Case of Large Scale Abuse at Google Maps 3. Google Coupons now has searchable interface 4. Now taking Nominations for the Rubber Chicken Awards 5. Sources for Google …

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NY Times: On-line Coupon Growth 6%

Interesting article in the NY Times today, Shifting Coupons, From Clip and Save to Point and Click about the leading print media coupon company’s move into on-line copupons. Vallassis Communications is creating a new coupon portal & brand: RedPlum.com to cater to woman “discount seekers”. According to the aricle : RedPlum will join a small …

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Google now promoting Google Coupons with AdWords

Google has started to advertise their Coupon search capability with Google Adwords (thanks to FathomSeo for great screen shots of this and the heads up). When searching on “pizza coupons”, the Pizza Coupons adword results take you to your local ads apparently based on your user profile and/or location. I for example, was shown coupons …

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Google Map’s Coupons: My Coupon is bigger than Your Coupon

Today Google has confirmed that ValPak has certain coupon size and layout benefits that are not available to all businesses when they upload their coupons to the Local Business Center. There are currently three levels of coupons creation that we know about: 1-Local Business Center where a business can create coupons one at a time. …

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