Yext & Local SEO

Yext is doing local differently. I don’t normally write reviews of commercial products but when they offered me two free listings I decided to explore the value of the service for local SEOs. In local citation building we have come to expect that it might take 8, 16 or even 20 weeks for a citation …

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Rich Snippet Reviews AND Author Now Showing In Local Results

Over the weekend I reworked Barbara Oliver & Co Jewelry’s publisher & authorship Rich Snippets. Previously I had only had the rel=author snippet on the home page but based on other examples that were showing in Local I added the rel=publisher rich snippet to the home page only and left the rel=author snippet on the home …

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David Mihm’s Updated Local Search Ecosystem Infographic

David has just created an update to the great chart describing the mishegas that is the Local Search ecosystem. The chart elegantly captures the flow of data from the top tier data suppliers through the directories and into Google and the other search engines. The complete set of charts detailing the relations can be found at A …

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The PlusBox: Old UI Feature is New Again

The PlusBox is now once again being seen more widely in the search results. When Google strated manipulating local search results by reducing their footprint and removing the description several weeks ago, the PlusBox feature appeared with increasing frequency. I have received a number of emails alerting me to the “new feature” so I assume …

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Does the Google Places “Report a Problem” Work to Remove Spam?

Does the Google Places “Report a Problem” Work to Remove Spam? In the past reporting, spam via this mechanism has been roughly akin to peeing in the ocean… satisfying but hardly ever changing the salinity let alone warming the ocean around your feet. I am curious whether, along with other improvements in service level, “Report …

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Google Places Search: Meta Descriptions MIA

Mathew Hunt  of Small Business Coach pointed out that, starting last night, the meta description snippet associated with Blended results is missing in action. They came and went in my results this morning and are now gone again. Obviously things are flakey and who knows where they will end up. I have also obesrved the …

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Google Testing Plus Integration with Places via Authorship

Since Google announced in July that there would be Google Plus business pages there has been speculation that Google would integrate Plus and Places. We saw some early Plus Plus Places (a mouthful..) integration in November but now Google appears to be testing P+P (or is it ++P) integration using the rel=author tag as the …

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