Local U Advanced Austin – April 12th

I love local and I love LocalU Advanced. We have scheduled our next events for Austin. We will be doing an SMB event there to help fund Celia Bell’s training foundation on April 11th and on the night of the 11th and the day of the 12th we will be doing a full day Local …

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Google Bulletin – Hyperlocal Community News App in Testing

I was alerted on Twitter by Marc Nashaat, a link builder in Toronto, about a new app from Google called Bulletin. From their page: Bulletin is an app for contributing hyperlocal stories about your community, for your community, right from your phone. Bulletin makes it effortless to put a spotlight on inspiring stories that aren’t …

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Google Local Spam Hall of Shame – The Naming Wars

I have previously noted naming abuses in the jewelry world around Toronto. Every once in a while I attempt to edit them for some rational outcome. Rational outcomes though are sorely not part of the current Google business name edit world. I rename, get approved, owner (or seo on their behalf) changes back. Rinse, Repeat. …

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Mike B Around the Interwebs

I have been heads down for the past several months exploring the ins and outs of Google Questions & Answers. Out of that came a ton of research* and finally some articles: At Local U, Mary Bowling and I discuss Q & A: Video Deep Dive: Google’s Q&A – Questions and Answers examined A three …

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Google My Business Now Officially Supports Video

Colan Nielson of Sterling Sky spotted the video option in the Google My Business dashboard starting to appear last week. Google has now officially announced that every dashboard now has the feature to see what videos consumers have uploaded and to upload your own. How it works: Videos will appear in the overview tab of …

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Google GMB Strategy & The Role of SMB Outreach

2017 was the year for the Google My Business Center. There was a massive rollout of paid, free and improved products for Google Local this past year (Posts, Websites, Messaging,  Local Service ads, Q & A, Bookings, API 4.0) and a raft of updates to both the usability and functionality of the GMB. This came …

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Google My Business Verification Whitelisting Update

I recently received these details about the yet unannounced Google My Business Whitelisting program that I wrote about last month. The program allows large agencies to not have to go through the normal postcard verification process and to have the listings instantly verified. The writer asked to remain anonymous. I have been unable to verify …

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