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Understanding Google My Business & Local Search

Google to SEO’s, Designers & Advertising Agents: You are BACK ON the Map!

On December 31st, 2009 my headline was:
GOOGLE TO SEO’S, DESIGNERS & ADVERTISING AGENTS: YOU ARE OFF THE MAP!

Well as of last night, after almost 5 years, you (as well as web designers, advertising agencies and marketing firms) are back in the Local results in most markets (thanks to Max Minzer for the tip). It appears to be a function of the new Local algo update that was announced last night. I doubt that SEO’s are now back in Google’s good graces but regardless it reflects the big change in the new algo.

Screen Shot 2014-07-25 at 3.07.03 AM
I wanted to show Andrew’s mug before he did.

In November of 2009 here were examples of searches that had lost their local universal results that I noted in a blog post at the time (those in bold are now again showing pack results):

For example none of the following show a Map or Local listing results:
Marketing Firms Boston MA
Local Search Marketing Portland OR
Web Hosting Denver Co
Web Design Los Angeles Ca
Advertising agency NY NY