Understanding Google My Business & Local Search
What’s Old is New Again – Spam in the Google Local Results
Yesterday I reported on hijackings in local. Since August there have been significant quality issues. But the spam… its like 2008 all over again for Google local.
I hate looking at spam. It makes me feel dirty. But since Hummingbird that seems to be all that I see these days in local.
The other day I was exploring the legal vertical in Los Angeles and fully 70% of the listing either had spammy business names or were at virtual offices. WTF?
But this search result from Dave Minchala took the cake:
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