MapMaker Bots and What They Do

Google MapMaker has become a tremendous resource for cleaning up listings in G+ Local. While it can be incredibly confusing, it provides a window into the complete cluster data that Google has for a given listing, provides a detailed history of activities vis a vis that listing and allows for direct editing of it. The …

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Google Plus Now Allows Videos on Merged G+ Pages for Local

The ability to upload videos to your G+ Local listing via the Places Dashboard has long been broken and the feature was missing on the merged G+ Pages for Local. I am not quite sure when this happened but you now can upload videos if you have a (re)verified G+Page for Local. As reader Julie Larson …

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Can a Citation Campaign Cause a Drop in Google Local Rankings?

A customer of ours sent us a question about citations. They have been building citations recently and cleaning up NAP inconsistencies. But they have seen a significant drop in rankings. I’ve never heard of ‘good’ citation building having a negative effect on rankings – have you? Also what’s your theory on speed of building citations …

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Google Testing Lead Generation System for New Car Sales

For the past month and half Google has been testing a new local car lead generation product in the San Francisco market.  The product, officially called Google Comparison Ads for Autos, allows a consumer to anonymously request quotes on specific in stock inventory from dealers within a certain distance of their search.  According to Brian …

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Google+ Rolling Out Vanity URLs

Google has announced that they are testing the rollout of vanity URLs for Google Plus: Custom URLs for profiles and pages: a first stepYour Google+ profile is a place for you to share your passions with the millions of people who come to Google each day. Whether you’re a clothing brand showing off your latest …

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Are Rich Snippet Reviews Making a Limited Comeback in Local?

I am once again seeing semantically marked up pages shown with review stars in the search results . However the frequency of their display is very limited compared to earlier in the year. Summary review stars from the home page, which were wildly abused, are not visible but review stars are visible on this testimonial …

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