Understanding Google My Business & Local Search
Entries Written By Mike Blumenthal
Google Local OneBox Update now official & live
Greg Sterling has received “official confirmation” from Google that the Local OneBox will now often contain 10 listings (although could include 3 or 1 when appropriate). From Search Engine Land: Google said today that the reason it’s showing more links is because usability testing revealed that many people didn’t realize there was additional local content …
Google Maps Local OneBox reporting across the web
It was just about one year ago that Google last upgraded the Local OneBox. At the time it led to a significant increase in Maps usage. It seems that an upgrade to the OneBox is or soon will be upon us. It was available all of last night and this morning and reports have come …
Google Maps: New Local OneBox 10 Pack now live?
Update 1/22/08 9:40 PM EST It is once again appearingThe newly formatted Local OneBox expansion (first spotted by Paul Jahn last week and seen again on Sunday) from 3 entries to 10 now appears to be live. It started showing up last night and local searches are still returning the new OneBox as of this …
Google Maps Expanded Local OneBox Makes Brief Reappearance
Update 1/21/08 9:00 pmThe Local Onebox 10 pack is now appearing across a broad range of searches once again. On searches that previously returned the authoritative Local OneBox it is now returning the 10-Pack or no local results at all. Last week there were sitings of a new improved and expanded Local OneBox. They have …
Google Maps indexing and mapping geoRSS & KML files
The other day when I wrote about the RSS feed results showing up in Google Maps and some of those results showing up in the Maps results I learned a lot: •Lior from Google Latt-Longblog pointed out that the results from user generated Maps have been showing up in the main Maps results since October. …
Mobile User Survey Redux: the Late Adopter
After Greg Sterling surveyed SEL readers on their mobile internet usage patterns, I thought it would be interesting to survey a totally distinct user group. Greg agreed and we surveyed the 1123 registered readers of OleanInfo.com, of those 124 took the survey. OleanInfo.com is a local portal site catering to folks interested in Olean NY. …
Google Maps experimenting with Local OneBox
I am sure that most you saw the screen shot of Local OneBox test that Paul Jahn posted at searchengineguide.com (and was discussed by Greg Sterling) which shows the OneBox with 10 listings instead of the current 3: There are several points of interest in the test. •The space allocated at the top of the …
Google Maps: RSS feeds of data into My Maps?
Updated 9:00 am 1/18 One of the on-going problems confronting any local search environment is the difficulty of keeping local data fresh. The many gyrations and the long path of local data before it actually shows up in Google Maps almost guarantees a persistent accuracy problem. Imagine though local sites that are closer to the …
Apple and the age of mobile computing
With MacWorld today, Apple rolled out another leg of their mobile strategy with the new Macbook Air. You can read my summary of Job’s keynote at SEL. Mobile computing is taking on a number of new forms – phone, music player. Apple with their newly introduced computer are trying to sneak mobile in as a …
Local Links of Interest
The Chicken has Landed – Sandra Niehaus, Closed Loop Marketing on the role of linkbait worms as feed for surrogate rubber chickens. Microsoft Takes ‘Local’ Targeting into Stores – Greg Sterling, Sreenwerk What Does Your PPC Ad Say About You – Matt McGee, smallbusinesssem.com does a followup piece on MerchantCircle’s marketing stratgies. Rural Verticals: The …
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