Mike Blumenthal

Transactions in Local Search via Google’s Reserve with Google tool have historically been limited to Knowledge Panel results. It appears that this transactional capabilities being expanded or will be expanded to include embedding calls to action directly into the Local 3-Pack search results. And given Google’s obvious expansion of the Reserve with Google we can …

Last week we learned of both a new Google My Business feature (in beta), ‘Add Product Collection’ and new GMB Insight’s data, ‘Branded Searches’. Both are interesting features individually but together, they are even more interesting. The GMB Branded searches, reported at SEL by Barry Schwartz, is apparently being rolled out. As noted in the …