Understanding Google My Business & Local Search
Entries Published On July, 2014
Yelp Reports $0.00 per Share Earnings
Yelp has just released their June ending numbers. I wanted to lead with a realistic headline before the other pundits did. While profit has never been something that Yelp crows about there are some interesting numbers: Cumulative reviews grew 44% year over year to approximately 61 million and and approximately 40% of new reviews were …
Where Do Consumers Leave Local Reviews? Facebook Now #2
TL;dr: Amongst consumers that leave reviews more than once per year, which sites do consumers prefer for leaving reviews? The answer might surprise you. Google is number one overall but Facebook made a strong showing and outpaced Yelp for the number two spot as a preferred site to leave reviews. Reviews have two sides: Where do people read them? …
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