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Understanding Google My Business & Local Search

Google Local: Improved Messaging on Moved Businesses Now Showing

Starting in December Google started rolling out improved instructions & listing messaging on pages for businesses that Google knew had moved locations. Instead of stating that the business was closed Google will, if proper procedure is followed, indicate that a business has relocated. This new messaging is starting to appear in the wild. While still not perfect and the moving process is still too complicated, it is an improvement.

Google Maps




Here are the instructions to mark a place as moved:

Google has noted that the improved messaging will only appear for pages that Google knows represent businesses that have moved. Business owners can indicate that a page is an old location and where the new one is by:
– click Edit business details
– select “Place is permanently closed”
– fill in the new address in the text box
– This is outlined in this Help Center article.