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Understanding Google My Business & Local Search

GetListed Local University – Twin Cities

Today, I am presenting at the second GetListed.org Local University in the Twin Cities. If you are coming PLEASE take a moment to introduce yourself as I would love to meet you.

For those of you that attended the presentation these links will provide background information and details for a pathway to dig deeper into the world of managing your listing on Google Maps

Slide 2 – March 2010 Search Engine Market Share
Slide 8/9 – The Importance of Page One Visibility
Slides 10/11 – How the Google Cluster Works
Slide 16- Choosing the Right Category – A Tool
Slide 16 – Writing a Great Business Description
Slide 17 – Creating a GeoSitemap – A tool
Slide 22- Local Search Ranking Factors – the many variables
Slide 22- A brief list of 10 Ranking Factors – somewhat old but still valid and a quick read
Slide 23- Thinking about your Business Name in the Internet Era
Slide 24 – Custom Maps – A Goldmine
Slide 24- The Importance of Citations
Slide 24 – 20 Citation Sources in the US
Slide 24 – User Generated Content – Geo Tagged Photos
Slide 24 – How To Gather Reviews
Slide 24- Where to Gather Reviews