Understanding Google My Business & Local Search
Google Maps to provide complete voter information for upcoming election
Google has often made their technology available to encourage and support voting. In that vein, it seems likely that Google Maps will soon provide a new Google created mapplet with comprehensive voter information.
The site, currently visible at the url: http://maps.google.com/vote, will provide voting location, registration information and more. Apparently the data set is not yet loaded as the site notes: All voting location information will be available by mid-October. Until then, please check with your state or local election officials to verify your voting location.
It is likely that this project started out as a Google 20% project but given the finished look and feel has obviously become fully supported. Being able to generate a driving map for each potential voter to every polling place offers incredible benefit to every “get out the vote” organization particularly smaller ones that might not have the resources to gather this information. Rolling this out on a national scale is an intriguing example of deep local data collection and how that information can possibly affect outcomes on a larger stage. It points to a time when having in-depth local data will fundamentally change the way that the web is used.
On another, possibly related note, a reader pointed out the domain GoogleVote.com that sports the Google Vote logo above.
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