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Understanding Google My Business & Local Search

Google Rolling Out New Upgraded GMB – GMBL Interface

brand page
All brand pages are now consolidated under their own tab and can be viewed in either card or list view

As we speak Google is in the process of rolling out Google My Business (GMB) & the Google My Bussiness Listing (GMBL bulk) interface updates with a logical integrated hierarchy that is consistent across both products. The upgrade provides improved navigation within any section of the product via improved menus (top and left) and breadcrumbs. It is currently visible to some users and will be visible to all over the coming week.

As of today I do not yet have direct access to the new interface and the help files have not yet been posted.

The interface adds modern navigational elements that create a consistency between the two dashboards and increases access to the many features regardless of the number of listings. It is arguable that these basic interface conventions should have been added quite a while ago, here’s hoping that ease of use is a prelude to additional marketing functionality.

Some highlights of the interface upgrade:

  • Improved menu along left allows for ease in contacting support and adding a manager
  • List view is available to both basic GMB and GMBL whitelisted bulk users for faster navigation
  • Better distinction in the menus between Location and Brand Pages
  • Quicker access to deeper review & insight information

Here is additional coverage:

Joy Hawkins – Imprezzio Marketing
Linda Buquet – Local Search Forum

Are you seeing the new interface? If so what country are you in?

Here are some screen shots of the new interface.

menu
Left side menu gives quick access to every feature including adding page managers and contacting support.
GMB TC Update - Navigation
Note the top level tabs and the card view

 

 

GMB TC Update - list view
The list view

breadcrumbs