New Google Knowledge Panel Business Photo Shenanigans

Google, never particularly transparent about how to get the photos that you want to show in your Knowledge Panel, seems to be throwing another curve ball to local businesses (h/t to Lance Moore at Uptick marketing in Birmingham and Destin). While the image that you chose as a profile photo might show, now when you …

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Google Showing New Local Inventory Ad Entry Points

Google Local Inventory Ads have been around for several years. They have traditionally appeared as ad units delivered in response to product searches. Nicolai Helling, a senior consultant at UDG United Digital Group, points out a new format, perhaps in testing, that embeds the inventory search function directly into the Knowledge Panel and Map listing …

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