Understanding Google My Business & Local Search
Access Your Local G+ Page with the New 5 Star Treatment
The new local result list display that was discovered today makes more sense when viewed in context of the newly updated Maps. Select the “Go to list of top results” link from the refinement pane and you will arrive at the new page. For those of you that don’t have access to the new Maps view yet, you can get to this list view by adding the parameter “&tbm=plcs” to a local search result URL as in this search for Jewelry Design Buffalo NY
Once there you can click on the Google Reviews link for any listing to see how the newly formatted G+ Page for local will look with the new red 5 star motif. Adding the parameter “&rfmt=s” to the +Page URL: https://plus.google.com/103156080483607740278/about?hl=en&rfmt=s will take you directly to the G+ page showing the new review stars.
Note the bold use of red number in summary at the top of the review sections that is significantly more obvious that the stars and immediately draws the eye down the page. I am sure that no one will miss the arbitrary 29 that was often given to those with averages of 30. Click the image to view it at full resolution. Or better just go there yourself. 🙂