Understanding Google My Business & Local Search
Google Places: Community Edits of Claimed Listings Are Back!
Andy Kuiper just pointed out to me, that in addition to the random UGC inputs on the Google Places page discussed this morning, that full on community edits of a claimed listing have returned to Places. The new (back to the future sort of new) community editing system allows logged in users to edit any listing via Places whether it is claimed or not by simply clicking on the Edit this place link on a Places Page.
Apparently the edits are referred to MapMaker editors for approval. It is not clear if all edits can be approved by a senior volunteer editor or if they will still require approval by Google staffers. MapMaker, introduced to the US in April of this year, was also introduced into Canada the day before yesterday. Volunteer MapMaker editors achieve trust in the system by doing edits themselves and by doing accurate approvals of other’s edits. What they might or might not know about conditions on the ground is not considered important so editor quality varies.
The return of full blown community edits is an open invitation to abuse. The editors in the MapMaker environment are mostly honest, hard working souls but like those in all Google forums, have more on their plate than can be handled responsibly and it certainly opens up new pathways for corruption. It is not at all clear that adequate safeguards are in Place.
Let the fun begin.
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