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Understanding Google My Business & Local Search

30% of all Restaurant Queries on Google Are Mobile

In a very good online webinar that Google offered called Are You Mobile Ready? they shared some interesting internal data on the percentage of mobile queries. The charts show the % of mobile queries to total search queries from January 2007 through January of this year. Previously Bing had noted that as many as 50% of all restaurant queries are mobile.

In Google’s data the % of mobile queries as a % of total queries range from 15% in the insurance industry to almost 30% in restaurants. It is interesting but not surprising that Christmas peaks are obvious in the consumer electronics chart.

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restaurant mobile search queries

insurance mobile search queries