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Understanding Google My Business & Local Search

How to Tell a Boost Ad from an Adwords Ad with Location Extensions

Google recently announced that they would now display Adwords ads with Local extensions with an associated push pin and a place the Map.

The display format of the ad is very similar but not the same as a Boost ad. There are two differences: On an Adwords ad, the title of the ad can be anything not just the business name and the push pin contains a letter not just a dot.

Click to view larger with the Map: