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Understanding Google My Business & Local Search

Are the SEO Oneboxes Returning to the Google SERPS? Nah…..except in Duluth

Marty of Aimclear sent this screen shot of what, at first glance, appeared to be a spammy onebox for the Google search SEO Duluth and perhaps foreshadowed the return of SEO to the 7 Pack after their banishment:

Neither is the case. Apparently there is a Physicians Assistant in Duluth by the name of Kengo Seo. As is often the case with Medical Practioners the listing sites that Google referenced had the last name first and it was added to the index that way.

Now if the good Dr. Seo would name his first child, Aimclear, Marty would be sitting golden.