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Understanding Google My Business & Local Search

What does the future of Maps look like? Google Earth

GigaOm analyzes the O3D browser plug-in that Google introduced last month that displays rich 3D graphics. It portends a day in the not too distant future when the browser by default, handles the complexities of a 3D geo environment with ease and speed. It points towards a rich mapping environment where Google Maps takes on the sophistication of Google Earth but inside the browser.

Vangelis Kokkevis, O3D’s tech lead, spoke at the Metaverse U conference in Stanford, making his API’s case to the virtual world developers in attendance. While it’s still just a plug-in for IE, Firefox, Safari, Chrome and Camino, Kokkevis said the “next goal” for the team is to fully integrate it into Google’s browser by the end of 2009. 

After his presentation, a group of developers surrounded Kokkevis, peppering him with tech-heavy questions. He told me there weren’t any companies creating MMOs in O3D yet, but he raised the possibility that Google might port Sketchup and Google Earth into O3D, “once we become part of the browser.”