Understanding Google My Business & Local Search
Google Maps Offers Refine by User Rating & Neighborhood Option
There has been much discussion in the local community about the impact of reviews and review star rating on local rankings. In research done last year, it seemed that the quantity of reviews had significantly more impact on ranking than the quality of reviews.Recently however Google Maps has added a new option in Maps Text View mode that allows searchers to limit listings by the quality ratings, at least in certain highly reviewed categories like restaurants and hotels.Note the dramatic change in listings when 4 Stars are selected. I would agree that Ellicottville doesn’t really have any 4-star restaurants.In larger metro areas there is also a choice to refine by neighborhood. This change will have a greater impact in the mobile world. I could envision standing on a street corner in NYC and selecting for a grade of restaurant within walking distance. Unfortunately, Google’s reviews don’t account for cost or food preference variables and would still have limited value in this context. Does anyone know if this feature is now available on the iPhone?
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Comments
14 Comments
I have two options : Neighborhood and User rating
http://maps.google.com/maps?f=q&hl=en&geocode=&q=restaurant+ny,+ny&sll=37.0625,-95.677068&sspn=85.504836,138.867188&ie=UTF8&view=text
Thanks Joel…
I just caught that. Thanks
[…] Maps Finally Offers Ratings Sort Mike Blumenthal pointed out to me this morning that Google has finally introduced “refine by rating” (as well as […]
These features are *not* on the iphone’s Google Maps app. The interface is a pure map (not text) interface although it is forseeable that they could add it in the “eyeball” functions (click on the eye shows some map options) in a future iphone update.
Hi emad-
Thanks for the feedback…one of these days (when my phone dies) I will move to an iphone. In the meantime I appreciate you letting me know.
Mike
Is there really a restaurant in Boston called Legal Sea Foods? That’s what I found while testing out your neat find, Mike. Legal Sea Foods is at the top, but in text view with a 4 star rating, it drops down. Interesting stuff!
Miriam
Miriam
Legal Sea Foods is THE Boston fish restaurant!
Mike
This is a link to the menu’s page ! Is it new ?
Hi Jean
The link to the menus page has been there for a while and it has typically taken the viewer off of Google to a restaurant site displaying menus.
Mike
Really? Well, that’s the whackiest seafood restaurant name I’ve ever heard. Being unique can be good.
Miriam
There is always a line to get in, they don’t take reservations. Its a regular institution in Boston.
Mike
[…] plus facilement des commerces de proximité avec Google MapsMike Blumenthal vient de découvrir une option intéressante dans Google Maps en version internationale :Saisissez […]
[…] On February 20, 2008, Google Maps allows searches to be refined by User Rating & neighborhoods. […]
[…] maps is now allowing users to sort their results by ratings. This was reported by Mike over at Understanding Google Maps and Yahoo Local Search. You can see screen shot examples of this new feature on his blog. There has been much discussion […]
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