Google Continues Testing of ‘Posts’ As Worldwide Use Expands

The product that was originally called Podium and is often referred to as Posts, continues to be tested as a small business tool that allows a business owner to post directly to their branded search result. We saw the “Posts” like test in late January that included a call to action and posting on the right. Recently, … Continue reading Google Continues Testing of ‘Posts’ As Worldwide Use Expands

Google Upgrades Mobile Restaurant Display with New Features

Google has recently rolled out a number of upgrades to their mobile restaurant search results: Speedier Menu Data in an AMP like form More visual card like Local Finder results Addition of Happy Hours Speedier Menu Data in an AMP like form With the rollout of the updated Google search app, Google is starting to … Continue reading Google Upgrades Mobile Restaurant Display with New Features

Google Pack Adds Ability To Segment Results by Rating & Hours

Sergey Alakov, an active local SEO from Toronto, just noted on Twitter that Google has finally rolled out the ability to segment all local rpack esults on both the desktop and mobile by ratings and by hours. The feature had been first spotted in tests in early September and the tests have recurred since then. It has been available for … Continue reading Google Pack Adds Ability To Segment Results by Rating & Hours

Menu Attributes – Why Your Services Page Just Got More Important

It’s time for every business to take a second look at their services page and be sure that it is a great page that converts your local customers. Last week Google added Attributes to the Google My Business Dashboard. Earlier this week they added the ability to add menus via the Google My Business API. … Continue reading Menu Attributes – Why Your Services Page Just Got More Important

Google My Business Rolling Out Attributes to Single Listings

In May Google added the ability to add yes/no attributes via API in May and allowed API users to add non binary attributes like menu links in September. Joy Hawkins has reported that the GMB now has the ability to add attributes to single listings. It is interesting that: Attributes are not available to all business types (lawyers and doctors do … Continue reading Google My Business Rolling Out Attributes to Single Listings

Google Adding More GMB Notifications?

Barry Schwartz reported on a new feature that allows configuration of your Google My Business settings to send notifications on a wider range of tasks than was previously permitted. The new feature will allow the account (as opposed to each location) to set email and mobile app notifications for the following activities: Important updates Google … Continue reading Google Adding More GMB Notifications?

Why is Yelp Failing at the iMessage App Game? Because They are Choosing To

As a consumer I like and use Yelp. I don’t like their business practices but as a consumer it’s my goto restaurant resource these days when traveling. I also like messaging, particularly iMessage, as my way of communicating with the 15 or so people I love and work with and often travel to see. So I was baffled … Continue reading Why is Yelp Failing at the iMessage App Game? Because They are Choosing To

Apple iMessage for iOS10 Rolls Out Conversational Commerce with Transactional Local Apps

Apple started shipping iOS10 with a new version of iMessage yesterday to the installed base of iPhone users. Welcome to the new era of conversation commerce for local. And with the new version of iMessage comes an App store and the ability for third parties to integrate directly into the messaging flow. When initially announced … Continue reading Apple iMessage for iOS10 Rolls Out Conversational Commerce with Transactional Local Apps

LocalU Advanced Agenda & Super Early Bird Pricing

LocalU Advanced is my favorite conference of the year. And you probably get tired of me saying this but this will be one of the best ones yet. The agenda has been released and it is chock full of great speakers: – Darren Shaw will be talking enterprise citation campaigns – Cindy Krum will discuss digital marketing in the age of … Continue reading LocalU Advanced Agenda & Super Early Bird Pricing

Google Continues Unifying Google My Business & Bulk Interfaces/ Improves Insights

Google is in the process of updating the Google My Business and My Business List (bulk) interfaces to create greater consistency of the user experience. Several weeks ago they launch a new navigation experience and today they are updating the Info Panel. My sense is that there is more to come. (h/t to Joy Hawkins and … Continue reading Google Continues Unifying Google My Business & Bulk Interfaces/ Improves Insights