Understanding Google My Business & Local Search
Factual No Longer Accepting Individual Updates
Nyagoslav Zhekov, who recently joined Whitespark, just sent this along:
Factual stopped accepting individual manual contributions through their website (see here when you choose “Update/Add Business Data”). Instead, now they urge business owners to contact some of the “Trusted Data Contributors” to get the listings updated (obviously, in exchange of a small fee, which is not mentioned anywhere on Factual though). It is also interesting they don’t make it very obvious that they still accept contributions through their API.
Not that the manual approach ever worked properly – it could take anything from 1 day to 3 months for an addition/update to get approved.
Bottom line is that if you want to be sure that Factual (which feeds Apple) has your data, you will now have to pay UNLESS you use their API. Here is a complete list of their trusted data contributors:
Trusted Data Contributor (TDC) |
Yext |
DAC Group |
GoDaddy |
LBS Media/MediaBoro |
Location3 |
Michaels Wilder |
MomentFeed |
Moz |
Placeable |
PositionTech |
Rio SEO |
UBL |
Where 2 Get It |
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Comments
10 Comments
Hey Mike,
Not sure if it’s coincidence that Nyagoslav and I noticed at the same time, but I did post on this last night on the G+ community:
https://plus.google.com/u/0/114513476236782093010/posts/iRFXhx3Q5yE
Here’s a post from Tyler Bell, Factual VP Product, confirming on their support forum that the API continues to be a valid way to submit: https://support.factual.com/factual/topics/datacontributions_factual_com
Funny that you posted this since I just found out about this the other night. I was trying to update a listing for a client on Sunday night and get an email from Factual afterward telling me that they no longer accept individual contributions.
Bummer that they are going the pay to play route.
h/t to myself. That was me in the Factual support forum. Now I’m working on submitting via API, as the “Trusted Data Contributors” all seem to want $$. Factual used to be my favorite Data Aggregator… not anymore. 🙁
@David
I updated the post. Thanks for the clarification.
So when a data syndicator starts charging, don’t they risk having a less complete data set with more inaccuracies? This seems like a risk to their business model and the sort of thing that helps services like FourSquare invade their turf. Or am I all wet on that?
Mike
Thanks for posting. The comments are especially helpful. I hope some candid follow-on may continue the discussion:
Factual does not charge to add data. This is important, as data has value and our goal is to become a frictionless repository for the world’s place data (more on this below). Removing cash removes much of the friction.
Anyone can freely submit through the API, as you note: I recognize that not everyone can use an API, of course, so we intend to surface form-based edit and upload tools to help the process. We’ve made it easy for other local-focused organizations and individuals to create similar forms to add data programmatically to Factual.
We launched email updates in an attempt to make it dead-easy to update data. It worked very well for a while, but the volume, and eventual verification, became untenable. By formalizing this relationship with our Trusted Data Contributors, we can focus on developing new tools that streamline the process of getting data into Factual, exposing where a contribution is in the pipeline, what, if any, attributes were changed on publication, and why.
I appreciate that there are huge hurdles when updating business data online. My intention is to ensure that Factual removes as many of them as possible, where we can. The TDC Program is the beginning, not the conclusion, of our work on this problem.
Tyler
@Tyler
Thanks for posting and keeping us updated. It is both welcome and refreshing.
You note:
we intend to surface form-based edit and upload tools to help the process
When might we expect to see that?
Can’t commit to a date on form update now, Mike. We’ve a number of changes on the backend we need to see in place first.
Well…as of today – right now in fact – there aint no such puppy available…..sigh….but yeah thanks Tyler for the notice and Mike for the news!
🙂
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