Understanding Google My Business & Local Search
Entries Published On April, 2017
Spam In, Garbage Out – Why Google’s Recent Paper on Map Spam is Flawed
The claim made by Google that “…fewer than 0.5% of local searches lead to fake listings” in Google search is NOT a conclusion that can be drawn from Google’s recently published paper. This number understates the number of local searches that lead to the visibility of fake listings due to its assumptions and flawed methodology. And it may do so …
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