As part of my ongoing series on the impact of complaints on a business I have published my second article in the series:
Survey: 8 Things That Really Cause Consumers to Complain .

Handling customer complaints is one of those areas where most local businesses drop the ball. Yet its an area that has disastrous downsides and such an incredible upside for the business when handled properly.

But first we need to understand the things that are likely to trigger complaints. Join the discussion at GetFivesStars on  understanding the question:

When dealing with a local merchant, what will cause you to complain?