Join Mary bowling, Aaron Weiche and myself at LocalU.org as we discuss the past year and the major directions of Google, Apple, Facebook and Amazon in Local. What are the trends and how should you respond?

The Deep Dive Video Series is a weekly discussion of an important aspect of Local. They are part of our weekly update (paywall) that appear first on the Local U forum.

Here are some recent previous Deep Dives that will give you a flavor of the ongoing discussions:

• Dealing With Panda and Weak Content on Local Sites
• Testimonials & Reviews on Your Website
• Google Knowledge Panel, Local Marries Search & Divorces Plus & Owning Your Web Equity
• Local Search is Haaaaard

We hope you will join us at LocalU for this regular feature.