Understanding Google My Business & Local Search
Entries Published On February, 2014
Consumer Mindshare and Yelp: An Empire in Local Search Or a Wannabe?
Last week Greg Sterling noted: … Yelp and Google. They’re like Spain and Portugal in the 15th Century — rivals trying to carve up the local globe. The analogy seemed wrong to me as Spain and Portugal were to a large extent equal in their strength. I noted in the comments that “I see the …
Have the Hummingbird One Boxes Been Flushed Down the Toilet?
As you know I have been a fierce critic of the bad local results that came out of the Hummingbird update. Search terms that should have returned lists of local businesses would often return a branded one box that often would be complete spam. When it was critical for a client, I reported the bad …
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