Understanding Google My Business & Local Search
Entries Published On March, 2013
Video Snippets Vs. Author Images – Which Have Higher Click Through Rates?
Matt reached out to me last week with interesting data on the relative value of video snippets vs author photos in search results. This work compliments the research done on lawyer author photos and how consumers find a specialty lawyer last year. The research has implications for local as we have have seen pinned results …
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