Links of Local Interest

Google says mobile usage has surged this summer The Local OneBox has put local on the maps (so to speak). In terms of real traffic to real websites it has had a significant impact as a way to generate traffic in local and regional markets. That being said, Maps is still a poor step cousin …

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What should Google do about Mapspam?

The recent spate of mapspam at Google left a lot of questions about the future of local: •Will spam define local’s future? •How should Google respond to verified reports of Mapspam? •Is Google’s abuse reporting mechanism adequate? •When and what technical changes will Google make to prevent future abuse? •How can the integrity of maps …

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