Understanding Google Maps & Local Search


January 27, 2010

Google Maps Adds Personalized Suggestions; Where’s Personalization?

Category: Google Maps (Google Local) – Mike – 2:35 pm

The Google LatLong Blog has announced that they have added personalized suggestions to Google Maps.

Like personalized suggestions on Google.com, personalized suggestions on Google Maps are based on past searches from your Web History. If you see a personalized suggestion that you don’t like, you can get rid of that suggestion and any others by clicking the “Edit” link at the bottom of the suggestions box, which takes you directly to the Web History removals page. You can also sign out of your Google account to stop seeing personalized suggestions.

 

The question that David Dalka asked me last week though was: If Google offers personalized search (and now personlized suggestions) why can’t they tell that I am searching for the next town over instead of one in England?

I have given Google every clue imaginable about my location. Google knows my searching IP address, they have me located down to the meter with Latitude which I log into every morning, I regularly search for restaurants in Bradford (Pa) and yet when I search for restaurants in the next town over (Bradford), Google and Maps inevitably return Bradford, England results:

I understand that the search is ambiguous and that Bradford, England is a more significant city than my Bradford. But I have given Google possible way to identify my location and my interests and they are still unable to make the distinction on my behalf.

Location in the browser has been on the table for a relatively long time as have Google’s capability for personalizing results. Then why are my local results still so irrelevant?

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5 Comments »

  1. google maps displays my catagories perfectly however google local search results do not show any of my catagories.

    why is this? Please Your Help is Appreciated.

    -Chris

    Comment by chris (16 comments) — January 27, 2010 @ 2:45 pm

  2. Not sure I understand your problem…have some links?

    Comment by Mike (1096 comments) — January 27, 2010 @ 2:49 pm

  3. example

    your in maps and type in dodger blue jeans mentor ohio
    an example of a custom catagory

    and it displays my listing in maps, but if you click over to web, it doesnt appear at all. even when i tried using ford dealer richland wa and it displayed a 7 pack, my listing wasnt in their.

    -Chris

    Comment by chris (16 comments) — January 27, 2010 @ 2:57 pm

  4. [...] Blumenthal raises the good point that having actual personalization in Google Maps would be a bigger [...]

    Pingback by Google Maps’ Search Suggestions Get Personal — January 28, 2010 @ 1:34 am

  5. @Chris

    Are your listings and website in compliance with the listing guidelines?

    Comment by Mike Blumenthal (744 comments) — January 29, 2010 @ 8:49 am

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