This is a summary of summaries and related posts from SMX Local Mobile. I had the intention of writing several posts but being the lazy son and having found some good reporting I thought I would just provide you a complete set of links. They are arranged in the order of presentation at the conference:
Thursday
Keynote:
Live Blogging Yahoo SMX Local-Mobile Keynote Greg Sterling, SearchEngineLand
Keynote by Frazier Miller Michael Jensen,, citymarketer.com
Covering SMX Local and Mobile – Frazier Miller Keynote – Don Campbell, Expand2Web
SMX LoMo Keynote: Frazier Miller – Chris Silver Smith, naturalsearchblog.com
SMX LoMo Keynote: Gur Kimchi – Chris Silver Smith, naturalsearchblog.com
Local Search Tactics:
SMX Local and Mobile Coverage – Ranking Tactics for Local Search – Don Campbell, Expand2Web
Local Search Ranking Presentation – SMX LoMo 2008 – Will Scott, searchinfluence.com
Sources of Local Business Reviews – Michael Jensen, citymarketer.com
Local Search Ranking Tactics – Michael Jensen of SoloSEO.com – Andrew Shotland, LocalSEoGuide.com
Local Search Ranking Tactics – Steve Espinosa of ELocalListing.com – Andrew Shotland, LocalSEoGuide.com
Monetizing Local & Mobile: Who’s Making Money:
SMX Local and Mobile Coverage – Who’s Making Money? – Don Campbell, Expand2Web
Monetizing Local & Mobile: Ten Tips (Plus Three) for Going Mobile Profitably -Bryson Meunier, brysonmeunier.com
Friday
Local Mobile Case Studies:
Local Case Studies- Mary Bowling – Michael Jensen, citymarketer.com
Blended Search in a Mobile World: Optimizing Digital Assets for Mobile Devices-Bryson Meunier, brysonmeunier.com
Managing a Local/Mobile Search Marketing Campaign:
Five (5) “POWER” Tactics for POWERful Local/Mobile Marketing Campaigns that Give You Super-POWERful Results -Â A Cheezy Presentation On Purpose from Brian Carter, Director of Search Marketing @ www.FuelInteractive.com
Cracking the Code
CRACKING THE CODE: Inside the Black Box of Mobile Search Algorithms
– Jordan Kasteler, jordankasteler.com
Ranking Factors in Google Maps – Cracking the Code SMX Local – Mike Blumenthal
Recaps:
SMX Local and Mobile Recap – Don Campbell, Expand2Web
The Mother of All SMX Local/Mobile Recaps – David Mihm, DavidMihm.com
SMX Local Mobile Grows Up: The Future Arrives – Marty Weintraub, AimClearBlog.com
[...] Local-Mobile Links Mike Blumenthal rounded up a bunch of posts from SMX Local-Mobile. It’s the most complete roundup that I’ve seen of the conference, [...]
Pingback by SMX Local-Mobile Links « Screenwerk — August 4, 2008 @ 4:44 pm
Awesome- thanks for pulling all those together, Mike!
Comment by Brian Carter (2 comments) — August 6, 2008 @ 12:06 am
If you know of other posts or presentations, let me know.
Mike
Comment by Mike Blumenthal (960 comments) — August 6, 2008 @ 8:23 am
I put together a recap of LoMo that talks to the recommendations that panelists made. Specifically how opinion turns into fact, the Devil’s Advocate. Enjoy!
SMX Local & Mobile Recap
Also enjoyed the following presentations not on the list above:
Gib Olander
Raj Singh
Separating what is known from what is suspected or commonly thought is a tough process that few of us succeed at.
Mike
Comment by Alan Rothstein (1 comments) — August 11, 2008 @ 11:28 am
Alan
I had seen the above but as they go to the pw protected area and are not visible to the general public I did not post them.
Mike
Comment by Mike Blumenthal (960 comments) — August 11, 2008 @ 11:35 am