{"id":7906,"date":"2010-11-09T14:34:31","date_gmt":"2010-11-09T18:34:31","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=7906"},"modified":"2010-11-09T14:35:53","modified_gmt":"2010-11-09T18:35:53","slug":"google-7-pack-heatmaps-user-behavior-study","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2010\/11\/09\/google-7-pack-heatmaps-user-behavior-study\/","title":{"rendered":"Google 7-Pack Heatmaps &#038; User Behavior Study"},"content":{"rendered":"<p>While Google has shifted the typical Places layout from the 7-Pack to the blended organo-local results, these <a href=\"http:\/\/www.ionadas.com\/741\/research-google-places-heatmaps\/\">7-Pack heatmaps and research<\/a> from  <a href=\"http:\/\/www.ionadas.com\/\">ionadas local<\/a> still hold a lot of value. This snippet is of particular interest:<\/p>\n<p style=\"padding-left: 30px;\">And our most surprising finding certainly still applies. The conventional wisdom has been that the map itself should be one of the greatest draws on the page. Our research found that the map actually receives very little attention. Most people hardly notice its presence at all.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" title=\"Google 7-Pack Heatmaps\" src=\"http:\/\/www.ionadas.com\/research\/heatmap-2010\/AustinBars_Heatmap.jpg\" alt=\"Google 7-Pack Heatmaps\" width=\"520\" height=\"373\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>While Google has shifted the typical Places layout from the 7-Pack to the blended organo-local results, these 7-Pack heatmaps and research from ionadas local still hold a lot of value. This snippet is of particular interest: And our most surprising finding certainly still applies. The conventional wisdom has been that the map itself should be &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-7906","post","type-post","status-publish","format-standard","hentry","category-google-maps-google-local"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"While Google has shifted the typical Places layout from the 7-Pack to the blended organo-local results, these 7-Pack heatmaps and research from ionadas local still hold a lot of value. This snippet is of particular interest: And our most surprising finding certainly still applies. The conventional wisdom has been that the map itself should be\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Mike Blumenthal\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/blumenthals.com\/blog\/2010\/11\/09\/google-7-pack-heatmaps-user-behavior-study\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Mike Blumenthal | Developing Knowledge about Local Search\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Google 7-Pack Heatmaps &amp; User Behavior Study\" \/>\n\t\t<meta property=\"og:description\" content=\"While Google has shifted the typical Places layout from the 7-Pack to the blended organo-local results, these 7-Pack heatmaps and research from ionadas local still hold a lot of value. This snippet is of particular interest: And our most surprising finding certainly still applies. The conventional wisdom has been that the map itself should be\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/blumenthals.com\/blog\/2010\/11\/09\/google-7-pack-heatmaps-user-behavior-study\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2010-11-09T18:34:31+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2010-11-09T18:35:53+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Google 7-Pack Heatmaps &amp; User Behavior Study\" \/>\n\t\t<meta name=\"twitter:description\" content=\"While Google has shifted the typical Places layout from the 7-Pack to the blended organo-local results, these 7-Pack heatmaps and research from ionadas local still hold a lot of value. This snippet is of particular interest: And our most surprising finding certainly still applies. The conventional wisdom has been that the map itself should be\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#article\",\"name\":\"Google 7-Pack Heatmaps & User Behavior Study\",\"headline\":\"Google 7-Pack Heatmaps &#038; User Behavior Study\",\"author\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"http:\\\/\\\/www.ionadas.com\\\/research\\\/heatmap-2010\\\/AustinBars_Heatmap.jpg\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#articleImage\"},\"datePublished\":\"2010-11-09T14:34:31-04:00\",\"dateModified\":\"2010-11-09T14:35:53-04:00\",\"inLanguage\":\"en-US\",\"commentCount\":8,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#webpage\"},\"articleSection\":\"Google Places (Maps &amp; Local)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blumenthals.com\\\/blog\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-maps-google-local\\\/#listItem\",\"name\":\"Google Places (Maps &amp; Local)\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-maps-google-local\\\/#listItem\",\"position\":2,\"name\":\"Google Places (Maps &amp; Local)\",\"item\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-maps-google-local\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#listItem\",\"name\":\"Google 7-Pack Heatmaps &#038; User Behavior Study\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#listItem\",\"position\":3,\"name\":\"Google 7-Pack Heatmaps &#038; User Behavior Study\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-maps-google-local\\\/#listItem\",\"name\":\"Google Places (Maps &amp; Local)\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/#organization\",\"name\":\"Mike Blumenthal\",\"description\":\"Developing Knowledge about Local Search\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/#author\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/\",\"name\":\"Mike Blumenthal\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d8617e019d2d1ac91870df8164089168280ad79e57bb264a9f383abaee26b77?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Mike Blumenthal\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/#webpage\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2010\\\/11\\\/09\\\/google-7-pack-heatmaps-user-behavior-study\\\/\",\"name\":\"Google 7-Pack Heatmaps & User Behavior Study\",\"description\":\"While Google has shifted the typical Places layout from the 7-Pack to the blended organo-local results, these 7-Pack heatmaps and research from ionadas local still hold a lot of value. 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