{"id":7774,"date":"2010-10-25T12:02:09","date_gmt":"2010-10-25T16:02:09","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=7774"},"modified":"2010-10-25T14:37:40","modified_gmt":"2010-10-25T18:37:40","slug":"google-boost-more-details","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2010\/10\/25\/google-boost-more-details\/","title":{"rendered":"Google Boost &#8211; More Details"},"content":{"rendered":"<p>Update: Apparently the <a href=\"http:\/\/google-latlong.blogspot.com\/2010\/10\/advertise-your-local-business-with.html\">nationwide rollout of Boost<\/a> was an early morning quirk that has been corrected. Boost now only showing in San Francisco, Houston &#038; Chicago <a href=\"http:\/\/blumenthals.com\/blog\/2010\/10\/25\/google-boost-interview-with-chikai-ohazama-director-of-product-management-for-maps\/\">according<\/a> to Chikai Ohazama, Google Maps Product Manager. <\/p>\n<p>Apparently Google Boost is <a href=\"http:\/\/blumenthals.com\/blog\/2010\/10\/25\/google-places-rolls-out-simplified-adword-product-boost-in-limited-markets\/#comments\">appearing across the whole of the US <\/a>and it is not limited to any specific markets. It is visible in Olean, NY, VA. as well as the whole of California.<\/p>\n<p><strong>Ad Creation<\/strong>:<br \/>\nHere is the set up screen with some arrows pointing to items of interest in the setup and subsequent processes:<br \/>\n<a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/blumenthals.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-7775\" title=\"blumenthals\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/blumenthals-520x344.jpg\" alt=\"\" width=\"520\" height=\"344\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/blumenthals-520x344.jpg 520w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/blumenthals-300x198.jpg 300w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/blumenthals.jpg 878w\" sizes=\"auto, (max-width: 520px) 100vw, 520px\" \/><\/a><\/p>\n<p><strong>Ad Creation:<\/strong><\/p>\n<p>Left Arrow 1: The verbiage for the Ad is automatically extracted from the 200 character description but the business is allowed to change it.<\/p>\n<p>L. Arrow 2: The ad only shows for categories that are in Google&#8217;s category list. Custom categories will not show the ad.<\/p>\n<p>L. Arrow 3: The estimated clicks per month do vary depending on market and categories selected.<\/p>\n<p>L. Arrow 4: There is a minimum of $50\/mo to start the program.<\/p>\n<p>Right Arrow 1: The ONLY ad title allowed is the business name as defined in Places.<\/p>\n<p>Right Arrow 2: If stars are available from reviews they will show in the ad.<\/p>\n<p>R. Arrow 3: Apparently there are other formats that will be made available but the link is not yet working.<\/p>\n<p><strong>Payment<\/strong>:<!--more--><\/p>\n<p>If you already have a credit card on file from Tags or Adwords, Google will automatically use that:<br \/>\n<a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.48.39-AM.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.48.39-AM-520x151.png\" alt=\"\" title=\"Screen shot 2010-10-25 at 11.48.39 AM\" width=\"520\" height=\"151\" class=\"alignright size-medium wp-image-7783\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.48.39-AM-520x151.png 520w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.48.39-AM-300x87.png 300w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.48.39-AM-1024x298.png 1024w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.48.39-AM.png 1045w\" sizes=\"auto, (max-width: 520px) 100vw, 520px\" \/><\/a><br \/>\n<a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.01-AM.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.01-AM.png\" alt=\"\" title=\"Screen shot 2010-10-25 at 11.49.01 AM\" width=\"488\" height=\"322\" class=\"alignright size-full wp-image-7784\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.01-AM.png 488w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.01-AM-300x197.png 300w\" sizes=\"auto, (max-width: 488px) 100vw, 488px\" \/><\/a><\/p>\n<p>Once the ad is created you will see the following:<\/p>\n<p><a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.16-AM.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.16-AM-520x220.png\" alt=\"\" title=\"Screen shot 2010-10-25 at 11.49.16 AM\" width=\"520\" height=\"220\" class=\"alignright size-medium wp-image-7785\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.16-AM-520x220.png 520w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.16-AM-300x127.png 300w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.16-AM.png 701w\" sizes=\"auto, (max-width: 520px) 100vw, 520px\" \/><\/a><\/p>\n<p>To cancel, go to the Billing Tab and select deactivate:<\/p>\n<p><a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.42-AM.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.42-AM-520x196.png\" alt=\"\" title=\"Screen shot 2010-10-25 at 11.49.42 AM\" width=\"520\" height=\"196\" class=\"alignright size-medium wp-image-7786\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.42-AM-520x196.png 520w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.42-AM-300x113.png 300w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.42-AM-1024x387.png 1024w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.49.42-AM.png 1063w\" sizes=\"auto, (max-width: 520px) 100vw, 520px\" \/><\/a><\/p>\n<p>It will take you back to the original creation screen where it is necessary to select the not very obvious &#8220;Deactivate Ads&#8221; link at the bottom:<br \/>\n<a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.12-AM.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.12-AM-520x360.png\" alt=\"\" title=\"Screen shot 2010-10-25 at 11.50.12 AM\" width=\"520\" height=\"360\" class=\"alignright size-medium wp-image-7787\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.12-AM-520x360.png 520w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.12-AM-288x200.png 288w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.12-AM.png 869w\" sizes=\"auto, (max-width: 520px) 100vw, 520px\" \/><\/a><\/p>\n<p>When the ad is successfully deactivated you will see:<br \/>\n<a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.25-AM.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.25-AM.png\" alt=\"\" title=\"Screen shot 2010-10-25 at 11.50.25 AM\" width=\"513\" height=\"257\" class=\"alignright size-full wp-image-7788\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.25-AM.png 513w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/10\/Screen-shot-2010-10-25-at-11.50.25-AM-300x150.png 300w\" sizes=\"auto, (max-width: 513px) 100vw, 513px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Update: Apparently the nationwide rollout of Boost was an early morning quirk that has been corrected. Boost now only showing in San Francisco, Houston &#038; Chicago according to Chikai Ohazama, Google Maps Product Manager. Apparently Google Boost is appearing across the whole of the US and it is not limited to any specific markets. It &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,4],"tags":[],"class_list":["post-7774","post","type-post","status-publish","format-standard","hentry","category-articles-about-googles-local-listing-ads","category-google-maps-google-local"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/7774","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/users\/262"}],"replies":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/comments?post=7774"}],"version-history":[{"count":11,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/7774\/revisions"}],"predecessor-version":[{"id":7800,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/7774\/revisions\/7800"}],"wp:attachment":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/media?parent=7774"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/categories?post=7774"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/tags?post=7774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}