{"id":6513,"date":"2010-04-23T11:33:33","date_gmt":"2010-04-23T15:33:33","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=6513"},"modified":"2010-04-23T12:47:45","modified_gmt":"2010-04-23T16:47:45","slug":"google-maps-and-the-qr-code-why-use-googles","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2010\/04\/23\/google-maps-and-the-qr-code-why-use-googles\/","title":{"rendered":"Google Maps and the QR Code &#8211; Why Use Google&#8217;s?"},"content":{"rendered":"<p><a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/04\/qrcode.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/04\/qrcode.png\" alt=\"\" title=\"qrcode\" width=\"372\" height=\"372\" class=\"alignright size-full wp-image-6514\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/04\/qrcode.png 372w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2010\/04\/qrcode-200x200.png 200w\" sizes=\"auto, (max-width: 372px) 100vw, 372px\" \/><\/a><br \/>\nGoogle Places recently added the ability for a business to create a printable QR code for their business that takes a user to their Places Page. In today&#8217;s Lat-Long blog <a href=\"http:\/\/google-latlong.blogspot.com\/2010\/04\/whats-that-barcode-in-your-google.html\">post<\/a> Google is suggesting the following possible uses for the code:<\/p>\n<ul>\n<li>Add it to the back of business cards: Lots of you are already giving away business cards to your customers. Adding a QR code lets you add a lot more information, virtually, with your Place Page, and allows you to change information like discounts &amp; real-time updates about your business without changing the card itself.<\/li>\n<\/ul>\n<ul>\n<li>Add it to marketing materials: If you\u2019re running an ad, putting out a pamphlet, or handing out flyers, add a QR code to the corner. We\u2019re using QR codes in a series of new testimonials about Google Places, for example. (Make sure to keep some white space around the QR code to allow for proper scanning).<\/li>\n<\/ul>\n<ul>\n<li>Put it in your window: If you\u2019ve got a poster, a menu, or anything else in your window, a QR code lets customers remember you by scanning the code and saving your business as a personal favorite. We\u2019ve got a sample poster with your unique code already on it, which is ready to print from your dashboard page.<\/li>\n<\/ul>\n<p>I think all of those ideas are excellent although a few years ahead of the market. I laud Google for its creative use of the code and for their creative marketing of it. <\/p>\n<p>But I would ask, if you are going to use a QR Code in your marketing, why use Google&#8217;s? It is dead on simple to create your own at a number of sites. Here is the <a href=\"http:\/\/qrcode.kaywa.com\/\">code<\/a> that I generated from the <a href=\"http:\/\/qrcode.kaywa.com\/\">first result<\/a> in Google.<\/p>\n<p>I much prefer the resulting destination. \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google Places recently added the ability for a business to create a printable QR code for their business that takes a user to their Places Page. In today&#8217;s Lat-Long blog post Google is suggesting the following possible uses for the code: Add it to the back of business cards: Lots of you are already giving &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-6513","post","type-post","status-publish","format-standard","hentry","category-google-maps-google-local"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/6513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/users\/262"}],"replies":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/comments?post=6513"}],"version-history":[{"count":6,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/6513\/revisions"}],"predecessor-version":[{"id":6520,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/6513\/revisions\/6520"}],"wp:attachment":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/media?parent=6513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/categories?post=6513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/tags?post=6513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}