{"id":459,"date":"2008-02-11T14:53:40","date_gmt":"2008-02-11T18:53:40","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/2008\/02\/11\/local-links-of-interest-33\/"},"modified":"2008-02-11T14:53:40","modified_gmt":"2008-02-11T18:53:40","slug":"local-links-of-interest-33","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2008\/02\/11\/local-links-of-interest-33\/","title":{"rendered":"Local Links of Interest"},"content":{"rendered":"<p><a href=\"http:\/\/searchengineland.com\/080211-070058.php\" style=\"color: #9a0000; text-decoration: underline\">How To Get On Google Maps Without An Address<\/a> &#8211; Chris Silver Smith, SEL<span style=\"color: #373737; font-family: 'Lucida Grande'; font-size: 12px; line-height: 18px\" class=\"Apple-style-span\"><\/span><\/p>\n<p style=\"padding-top: 0px; padding-right: 0px; padding-bottom: 1.8em; padding-left: 0px; font: normal normal normal 12px\/1.5em 'Lucida Grande', Verdana, sans-serif; color: #333333; margin: 0px\"><span style=\"font-style: italic\" class=\"Apple-style-span\">[Google] essentially said that they should try to get an address in the city because Google did not display businesses that didn&#8217;t have addresses\u00e2\u20ac\u201dafter all, he quipped, one can&#8217;t pinpoint something without an address on the map. He suggested that those businesses could rent a post box to accomplish this.<\/span><\/p>\n<p style=\"padding-top: 0px; padding-right: 0px; padding-bottom: 1.8em; padding-left: 0px; font: normal normal normal 12px\/1.5em 'Lucida Grande', Verdana, sans-serif; color: #333333; margin: 0px\"><span style=\"font-style: italic\" class=\"Apple-style-span\">I found this suggestion surprising and a bit disappointing. I&#8217;d rather expected him to declare that they expected to soon deploy a new version that would allow some method of displaying local businesses that didn&#8217;t have specific addresses.<\/span><\/p>\n<p style=\"padding-top: 0px; padding-right: 0px; padding-bottom: 1.8em; padding-left: 0px; font: normal normal normal 12px\/1.5em 'Lucida Grande', Verdana, sans-serif; color: #333333; margin: 0px\"><span style=\"font-style: italic\" class=\"Apple-style-span\">I&#8217;d actually recommended that businesses might use rented mail boxes to get better Maps rankings as a sort of &#8220;extreme local search tactic&#8221;\u00c2\u00a0<\/span><a href=\"http:\/\/www.naturalsearchblog.com\/archives\/2007\/01\/11\/extreme-local-search-optimization-tactics\/\" style=\"color: #005a96; font-weight: normal; text-decoration: underline\"><span style=\"font-style: italic\" class=\"Apple-style-span\">way back<\/span><\/a><span style=\"font-style: italic\" class=\"Apple-style-span\">\u00c2\u00a0in January of 2007, but I did that while figuring that few businesses were likely to actually do that. The tactic is apparently not so &#8220;extreme&#8221; after all. Google Maps help provides\u00c2\u00a0<\/span><a href=\"http:\/\/maps.google.com\/support\/bin\/answer.py?answer=16134&amp;amp;topic=13421\" style=\"color: #005a96; font-weight: normal; text-decoration: underline\"><span style=\"font-style: italic\" class=\"Apple-style-span\">similar advice<\/span><\/a><span style=\"font-style: italic\" class=\"Apple-style-span\">.<\/span><\/p>\n<p style=\"padding-top: 0px; padding-right: 0px; padding-bottom: 1.8em; padding-left: 0px; font: normal normal normal 12px\/1.5em 'Lucida Grande', Verdana, sans-serif; color: #333333; margin: 0px\"><span style=\"font-style: italic\" class=\"Apple-style-span\">Hearing this method recommended by Google was surprising to many of us, because it seems like something of a\u00c2\u00a0<\/span><a href=\"http:\/\/en.wikipedia.org\/wiki\/Hack_(technology)\" style=\"color: #005a96; font-weight: normal; text-decoration: underline\"><span style=\"font-style: italic\" class=\"Apple-style-span\">hack<\/span><\/a><span style=\"font-style: italic\" class=\"Apple-style-span\">\u00e2\u20ac\u201dit\u00c2\u00a0<\/span><strong><span style=\"font-style: italic\" class=\"Apple-style-span\">is<\/span><\/strong><span style=\"font-style: italic\" class=\"Apple-style-span\">\u00c2\u00a0a hack. The expected\/needed functionality isn&#8217;t there, so you have to resort to doing something nonintuitive\/unnatural to make it work.<\/span><\/p>\n<p style=\"padding-top: 0px; padding-right: 0px; padding-bottom: 1.8em; padding-left: 0px; font: normal normal normal 12px\/1.5em 'Lucida Grande', Verdana, sans-serif; color: #333333; margin: 0px\">Not only is it a hack as Chris points it\u00c2\u00a0<a href=\"http:\/\/searchengineland.com\/071211-081848.php\">open to abuse<\/a>\u00c2\u00a0as I have pointed out in the past.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How To Get On Google Maps Without An Address &#8211; Chris Silver Smith, SEL [Google] essentially said that they should try to get an address in the city because Google did not display businesses that didn&#8217;t have addresses\u00e2\u20ac\u201dafter all, he quipped, one can&#8217;t pinpoint something without an address on the map. He suggested that those &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-459","post","type-post","status-publish","format-standard","hentry","category-google-maps-google-local"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/459","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/users\/262"}],"replies":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/comments?post=459"}],"version-history":[{"count":0,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/459\/revisions"}],"wp:attachment":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/media?parent=459"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/categories?post=459"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/tags?post=459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}