{"id":3002,"date":"2009-04-10T06:00:54","date_gmt":"2009-04-10T10:00:54","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=3002"},"modified":"2009-04-14T16:12:18","modified_gmt":"2009-04-14T20:12:18","slug":"hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2009\/04\/10\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\/","title":{"rendered":"Hitwise: Mapquest still in the lead but Google Maps is gaining"},"content":{"rendered":"<p><strong>Update 4\/13<\/strong>: <a href=\"http:\/\/blumenthals.com\/blog\/2009\/04\/13\/hitwise-google-maps-passes-mapquest\/\">Google Maps now in lead over Mapquest<\/a>, according to Hitwise<\/p>\n<p>Compete.com has shown Google Maps as <a href=\"http:\/\/blumenthals.com\/blog\/2009\/04\/08\/google-maps-continues-to-build-lead-over-mapquest\/\">having more traffic<\/a> than Mapquest since January. <a href=\"http:\/\/weblogs.hitwise.com\/us-heather-hopkins\/2009\/02\/google_maps_edges_closer_to_ma_1.html\">Hitwise<\/a> on the other hand has <a href=\"http:\/\/blumenthals.com\/blog\/2009\/02\/11\/maps-vs-mapquest-hitwise-has-mapquest-still-in-the-lead\/\">Google Maps gaining<\/a> but not yet surpassing Mapquest. Here are the latest numbers from Hitwise:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" title=\"mapquest-google-march-2008\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2009\/04\/mapquest-google-march-2008.jpg\" alt=\"mapquest-google-march-2008\" width=\"500\" height=\"400\" \/><\/p>\n<p>Both Hitwise and Compete show an uptick in March for Maps and Mapquest. The more granular view that Hitwise offers, shows most of that uptick occurring after March 28th (the rough start date of the <a href=\"http:\/\/blumenthals.com\/blog\/2009\/03\/31\/google-maps-now-showing-local-10-pack-on-broad-non-geo-phrase-searches\/\">increased local exposure<\/a>) with Google increasing faster than Mapquest.<\/p>\n<p>Whether this is due to an uptick in pre Easter travel planning or due to Google rollout of i<a href=\"http:\/\/blumenthals.com\/blog\/2009\/04\/01\/10-pack-update-affects-mom-pops-mcdonalds-marketers-mc-mapqust\/\">ncreased showing of the Local 10 Pack<\/a> or both is hard to tell at this point.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Update 4\/13: Google Maps now in lead over Mapquest, according to Hitwise Compete.com has shown Google Maps as having more traffic than Mapquest since January. Hitwise on the other hand has Google Maps gaining but not yet surpassing Mapquest. Here are the latest numbers from Hitwise: Both Hitwise and Compete show an uptick in March &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3002","post","type-post","status-publish","format-standard","hentry","category-google-maps-google-local"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Update 4\/13: Google Maps now in lead over Mapquest, according to Hitwise Compete.com has shown Google Maps as having more traffic than Mapquest since January. Hitwise on the other hand has Google Maps gaining but not yet surpassing Mapquest. Here are the latest numbers from Hitwise: Both Hitwise and Compete show an uptick in March\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Mike Blumenthal\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/blumenthals.com\/blog\/2009\/04\/10\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Mike Blumenthal | Developing Knowledge about Local Search\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Hitwise: Mapquest still in the lead but Google Maps is gaining\" \/>\n\t\t<meta property=\"og:description\" content=\"Update 4\/13: Google Maps now in lead over Mapquest, according to Hitwise Compete.com has shown Google Maps as having more traffic than Mapquest since January. Hitwise on the other hand has Google Maps gaining but not yet surpassing Mapquest. Here are the latest numbers from Hitwise: Both Hitwise and Compete show an uptick in March\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/blumenthals.com\/blog\/2009\/04\/10\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2009-04-10T10:00:54+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2009-04-14T20:12:18+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Hitwise: Mapquest still in the lead but Google Maps is gaining\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Update 4\/13: Google Maps now in lead over Mapquest, according to Hitwise Compete.com has shown Google Maps as having more traffic than Mapquest since January. Hitwise on the other hand has Google Maps gaining but not yet surpassing Mapquest. Here are the latest numbers from Hitwise: Both Hitwise and Compete show an uptick in March\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#article\",\"name\":\"Hitwise: Mapquest still in the lead but Google Maps is gaining\",\"headline\":\"Hitwise: Mapquest still in the lead but Google Maps is gaining\",\"author\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/wp-content\\\/uploads\\\/2009\\\/04\\\/mapquest-google-march-2008.jpg\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#articleImage\",\"width\":500,\"height\":400},\"datePublished\":\"2009-04-10T06:00:54-04:00\",\"dateModified\":\"2009-04-14T16:12:18-04:00\",\"inLanguage\":\"en-US\",\"commentCount\":1,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#webpage\"},\"articleSection\":\"Google Places (Maps &amp; Local)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blumenthals.com\\\/blog\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-maps-google-local\\\/#listItem\",\"name\":\"Google Places (Maps &amp; Local)\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-maps-google-local\\\/#listItem\",\"position\":2,\"name\":\"Google Places (Maps &amp; Local)\",\"item\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-maps-google-local\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#listItem\",\"name\":\"Hitwise: Mapquest still in the lead but Google Maps is gaining\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#listItem\",\"position\":3,\"name\":\"Hitwise: Mapquest still in the lead but Google Maps is gaining\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/category\\\/google-maps-google-local\\\/#listItem\",\"name\":\"Google Places (Maps &amp; Local)\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/#organization\",\"name\":\"Mike Blumenthal\",\"description\":\"Developing Knowledge about Local Search\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/#author\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/author\\\/mike-blumenthal\\\/\",\"name\":\"Mike Blumenthal\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d8617e019d2d1ac91870df8164089168280ad79e57bb264a9f383abaee26b77?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Mike Blumenthal\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/#webpage\",\"url\":\"https:\\\/\\\/blumenthals.com\\\/blog\\\/2009\\\/04\\\/10\\\/hitwise-mapquest-still-in-the-lead-but-google-maps-is-gaining\\\/\",\"name\":\"Hitwise: Mapquest still in the lead but Google Maps is gaining\",\"description\":\"Update 4\\\/13: Google Maps now in lead over Mapquest, according to Hitwise Compete.com has shown Google Maps as having more traffic than Mapquest since January. 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