{"id":2761,"date":"2009-03-17T08:57:48","date_gmt":"2009-03-17T12:57:48","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=2761"},"modified":"2009-03-17T14:34:07","modified_gmt":"2009-03-17T18:34:07","slug":"google-maps-cleaning-up-the-index","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2009\/03\/17\/google-maps-cleaning-up-the-index\/","title":{"rendered":"Google Maps: Cleaning up the Index"},"content":{"rendered":"

A number of weeks ago Google announced that they had closed one LBC security hole that allowed mapjackings<\/a>, last week they indicated that they had closed yet another<\/a>. Yesterday I highlighted a prominent mapjacking of The Plaza Hotel<\/a> that Google almost immediately remedied. Kudos to Google for all these moves. But are they enough?<\/p>\n

Today I was mapjack cruising and found this OneBox listing for the search phrase Locksmith in Detroit, MI<\/a>:<\/p>\n

\"Detroit<\/p>\n

Google’s strategy to only remove high profile problems leaves these many, many polluted listings in the index affecting both users and businesses alike. Is it really fixed<\/a>? Perhaps I am naive but when the plumbing breaks you don\u2019t just seal the leak you clean up the mess from the broken sewage pipe.<\/p>\n

I am confident that Pizza Papalis isn’t too happy about standing downhill from this particular pipe. <\/p>\n

In a related story, Steve Hatcher, a local search marketer<\/a>, was in Portland last week for SEMpdx SearchFest 09 and saw this Fox News report on<\/a> the Portland nightly news detailing the Locksmith scam. It was noted in the video that the Google results led to a Pizza Parlor. An interesting tidbit was that these scam locksmiths will gain entry to anyone’s house on your behalf, not just yours. <\/p>\n","protected":false},"excerpt":{"rendered":"

A number of weeks ago Google announced that they had closed one LBC security hole that allowed mapjackings, last week they indicated that they had closed yet another. Yesterday I highlighted a prominent mapjacking of The Plaza Hotel that Google almost immediately remedied. Kudos to Google for all these moves. But are they enough? Today …<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2761","post","type-post","status-publish","format-standard","hentry","category-google-maps-google-local"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t