{"id":21392,"date":"2018-03-14T14:12:01","date_gmt":"2018-03-14T18:12:01","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=21392"},"modified":"2018-03-14T14:14:56","modified_gmt":"2018-03-14T18:14:56","slug":"back-to-the-future-google-rolling-out-business-descriptions-in-gmb-dashboard","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2018\/03\/14\/back-to-the-future-google-rolling-out-business-descriptions-in-gmb-dashboard\/","title":{"rendered":"Back to the Future: Google Rolling Out Business Descriptions in GMB Dashboard"},"content":{"rendered":"<p>Google, in going way back to the future, appears to be rolling out the ability of a business to enter a business description that appears in their Knowledge Panel.<\/p>\n<p><a class=\"fullname ProfileNameTruncated-link u-textInheritColor js-nav\" href=\"http:\/\/davedigregorio.com\" data-aria-label-part=\"\">Dave DiGregorio<\/a>\u00a0<a href=\"https:\/\/twitter.com\/deegs20\/status\/973972793627947009\">pointed<\/a> out on Twitter that there are already <a href=\"https:\/\/support.google.com\/business\/answer\/3039617?hl=en&amp;_ga=2.36545187.2080590573.1520958926-1931981109.1516634739#description\">help files<\/a>\u00a0in place. \u00a0And he shared the various screens.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Anyone else seeing the &quot;From The Business&quot; section in GMB? You can post a business description right to the knowledge panel.<a href=\"https:\/\/t.co\/4ZFcJHsVk6\">https:\/\/t.co\/4ZFcJHsVk6<\/a><\/p>\n<p>cc: <a href=\"https:\/\/twitter.com\/JoyanneHawkins?ref_src=twsrc%5Etfw\">@JoyanneHawkins<\/a> <a href=\"https:\/\/twitter.com\/mblumenthal?ref_src=twsrc%5Etfw\">@mblumenthal<\/a> <a href=\"https:\/\/twitter.com\/ndyjsimpson?ref_src=twsrc%5Etfw\">@ndyjsimpson<\/a> <a href=\"https:\/\/t.co\/sViPl2c2tv\">pic.twitter.com\/sViPl2c2tv<\/a><\/p>\n<p>&mdash; Dave DiGregorio (@deegs20) <a href=\"https:\/\/twitter.com\/deegs20\/status\/973972793627947009?ref_src=twsrc%5Etfw\">March 14, 2018<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Somewhere in the dim, distant and convoluted past of Google Plus Local, Google dropped the ability for a business to fill out a description field. Initially it disappeared from the Knowledge Panel and was Plus visible only and then removed all together.<\/p>\n<figure id=\"attachment_21393\" aria-describedby=\"caption-attachment-21393\" style=\"width: 420px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-21393 size-full\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.09.17.png\" alt=\"\" width=\"420\" height=\"439\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.09.17.png 420w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.09.17-191x200.png 191w\" sizes=\"auto, (max-width: 420px) 100vw, 420px\" \/><figcaption id=\"caption-attachment-21393\" class=\"wp-caption-text\">GMB entry screen<\/figcaption><\/figure>\n<figure id=\"attachment_21394\" aria-describedby=\"caption-attachment-21394\" style=\"width: 1005px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-21394 size-full\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.09.08.png\" alt=\"\" width=\"1005\" height=\"519\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.09.08.png 1005w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.09.08-300x155.png 300w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.09.08-520x269.png 520w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.09.08-768x397.png 768w\" sizes=\"auto, (max-width: 1005px) 100vw, 1005px\" \/><figcaption id=\"caption-attachment-21394\" class=\"wp-caption-text\">View from the Dashboard<\/figcaption><\/figure>\n<figure id=\"attachment_21395\" aria-describedby=\"caption-attachment-21395\" style=\"width: 420px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-21395 size-full\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.08.59.png\" alt=\"\" width=\"420\" height=\"298\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.08.59.png 420w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2018\/03\/Screenshot-2018-03-14-14.08.59-282x200.png 282w\" sizes=\"auto, (max-width: 420px) 100vw, 420px\" \/><figcaption id=\"caption-attachment-21395\" class=\"wp-caption-text\">How description appears in the Knowledge Panel<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google, in going way back to the future, appears to be rolling out the ability of a business to enter a business description that appears in their Knowledge Panel. Dave DiGregorio\u00a0pointed out on Twitter that there are already help files\u00a0in place. \u00a0And he shared the various screens. Anyone else seeing the &quot;From The Business&quot; section &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-21392","post","type-post","status-publish","format-standard","hentry","category-google-plus"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/21392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/users\/262"}],"replies":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/comments?post=21392"}],"version-history":[{"count":3,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/21392\/revisions"}],"predecessor-version":[{"id":21398,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/21392\/revisions\/21398"}],"wp:attachment":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/media?parent=21392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/categories?post=21392"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/tags?post=21392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}