{"id":21180,"date":"2017-09-07T17:05:21","date_gmt":"2017-09-07T21:05:21","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=21180"},"modified":"2017-09-11T07:40:21","modified_gmt":"2017-09-11T11:40:21","slug":"google-local-what-happened-on-august-1st-to-increase-views-in-insights","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2017\/09\/07\/google-local-what-happened-on-august-1st-to-increase-views-in-insights\/","title":{"rendered":"Google Local: What Happened on August 1st to Increase Views in Insights?"},"content":{"rendered":"

Earlier this week, Jack Thumser of August Ash<\/a> in Bloomington, emailed me about an significant uptick in Google Maps Insight’s views in a number of his Google \u00a0local listings. Michael Wallace of TallWave<\/a>\u00a0noted<\/a> the same issue on Twitter today.<\/p>\n

Jack’s result were across Office furniture stores, grocery stores, a grocery delivery service and a sheet metal fabricator.<\/p>\n

The office furniture stores and grocery stores have AdWords campaigns with location extensions, but the sheet metal fabricator does not.<\/p>\n

Here is the pattern that Jack noted as universal across all of his listings:<\/p>\n

\"\"<\/a><\/p>\n

Given the multiple reports, I checked a 12 listing sample to see if there a similar result. Of the twelve I looked at 6 showed similar upticks but 6 also showed nothing. At least in my examples, both search and Maps showed the significant late July\/ early August uptick.\"\"<\/a> \"\"<\/a><\/p>\n

I saw the uptick in retailers and restaurants. As I noted, though, only half of the listings I looked at showed the pattern. Many, like this listing, did not.\u00a0\"\"<\/a><\/p>\n

On Twitter, Joy Hawkins suggested<\/a> that it might be due to using Location extensions but while that applies to some of the listings where I saw an uptick, by no means all.<\/p>\n

And it isn’t universal as Jack noted but the Insights views increase appeared on a large enough sample that it seems more than coincidence. The uptick that I see is across both Maps and search.<\/p>\n

I am curious if you saw this uptick, if so is there any pattern to the category for the businesses?<\/p>\n

What percentage of your businesses saw the increase?<\/p>\n

Are they located within their primary geography or outside of it (ie in the burbs)?<\/p>\n

Some other trend that you have spotted?<\/p>\n","protected":false},"excerpt":{"rendered":"

Earlier this week, Jack Thumser of August Ash in Bloomington, emailed me about an significant uptick in Google Maps Insight’s views in a number of his Google \u00a0local listings. Michael Wallace of TallWave\u00a0noted the same issue on Twitter today. Jack’s result were across Office furniture stores, grocery stores, a grocery delivery service and a sheet …<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-21180","post","type-post","status-publish","format-standard","hentry","category-google-plus"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t