{"id":21052,"date":"2017-08-09T12:22:33","date_gmt":"2017-08-09T16:22:33","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=21052"},"modified":"2017-08-15T15:27:53","modified_gmt":"2017-08-15T19:27:53","slug":"google-my-business-expands-optional-urls-for-appointments-reservations-ordering-ahead","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2017\/08\/09\/google-my-business-expands-optional-urls-for-appointments-reservations-ordering-ahead\/","title":{"rendered":"Google My Business Expands Optional URLS for Appointments, Reservations &#038; Ordering Ahead"},"content":{"rendered":"<p><a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/isnuranceagent-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-21055\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/isnuranceagent-1.png\" alt=\"\" width=\"472\" height=\"898\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/isnuranceagent-1.png 472w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/isnuranceagent-1-105x200.png 105w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/isnuranceagent-1-315x600.png 315w\" sizes=\"auto, (max-width: 472px) 100vw, 472px\" \/><\/a>Joel Headley of PatientPop <a href=\"https:\/\/twitter.com\/headley\/status\/895043068612587524\">pointed<\/a> out on Twitter that Google had added the ability to add a &#8220;make an appointment&#8221; URL to physician listings and other verticals, It appears that they have expanded these in various verticals and not just physicians as well as adding vertical specific options.<\/p>\n<p>Professionals such as lawyers, doctors, insurance agencies, consulting firm &amp; psychologists as well as construction, computer repair, flooring and plumbing companied have the ability to add the make an appointment URL. I am sure that many other categories do as well. The only listing where I didn&#8217;t see an option was a bricks and mortar lawn and garden location.<\/p>\n<p>Restaurants are also now allowed to add both a reservation and an order ahead URL to their listings.\u00a0<a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/isnuranceagent.png\"><br \/>\n<\/a> <a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/restaurant.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-21054\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/restaurant.png\" alt=\"\" width=\"483\" height=\"1171\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/restaurant.png 483w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/restaurant-82x200.png 82w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/restaurant-247x600.png 247w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2017\/08\/restaurant-422x1024.png 422w\" sizes=\"auto, (max-width: 483px) 100vw, 483px\" \/><\/a><\/p>\n<p><strong>Update 4\/10<\/strong>: Google has published an updated Help page: <a href=\"https:\/\/support.google.com\/business\/answer\/6218037?hl=en\">Local Business URLS<\/a>. On it they note that there are the following types of URLS available:<\/p>\n<ul>\n<li>Booking an appointment<\/li>\n<li>Placing an order<\/li>\n<li>Reserving a table<\/li>\n<li>Searching for items<\/li>\n<li>Viewing the menu<\/li>\n<\/ul>\n<p>They also note that &#8220;<em>In some cases, links to certain third-party booking services will appear automatically on business listings. These links cannot be edited in Google My Business<\/em>&#8220;.<\/p>\n<p>I have not seen the <em>searching for items<\/em> option, if you have I would like to know what the context was. It also isn&#8217;t clear to me if the business already has a 3rd party booking service link whether they can add their own <em>book an appointment<\/em> link and whether they will co-exist or not. Please let me know.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Joel Headley of PatientPop pointed out on Twitter that Google had added the ability to add a &#8220;make an appointment&#8221; URL to physician listings and other verticals, It appears that they have expanded these in various verticals and not just physicians as well as adding vertical specific options. Professionals such as lawyers, doctors, insurance agencies, &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-21052","post","type-post","status-publish","format-standard","hentry","category-google-plus"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Joel Headley of PatientPop pointed out on Twitter that Google had added the ability to add a &quot;make an appointment&quot; URL to physician listings and other verticals, It appears that they have expanded these in various verticals and not just physicians as well as adding vertical specific options. Professionals such as lawyers, doctors, insurance agencies,\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Mike Blumenthal\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/blumenthals.com\/blog\/2017\/08\/09\/google-my-business-expands-optional-urls-for-appointments-reservations-ordering-ahead\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Mike Blumenthal | Developing Knowledge about Local Search\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Google My Business Expands Optional URLS for Appointments, Reservations &amp; Ordering Ahead\" \/>\n\t\t<meta property=\"og:description\" content=\"Joel Headley of PatientPop pointed out on Twitter that Google had added the ability to add a &quot;make an appointment&quot; URL to physician listings and other verticals, It appears that they have expanded these in various verticals and not just physicians as well as adding vertical specific options. Professionals such as lawyers, doctors, insurance agencies,\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/blumenthals.com\/blog\/2017\/08\/09\/google-my-business-expands-optional-urls-for-appointments-reservations-ordering-ahead\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2017-08-09T16:22:33+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2017-08-15T19:27:53+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Google My Business Expands Optional URLS for Appointments, Reservations &amp; Ordering Ahead\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Joel Headley of PatientPop pointed out on Twitter that Google had added the ability to add a &quot;make an appointment&quot; URL to physician listings and other verticals, It appears that they have expanded these in various verticals and not just physicians as well as adding vertical specific options. 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