{"id":19597,"date":"2016-08-05T10:49:45","date_gmt":"2016-08-05T14:49:45","guid":{"rendered":"http:\/\/blumenthals.com\/blog\/?p=19597"},"modified":"2016-08-05T10:52:59","modified_gmt":"2016-08-05T14:52:59","slug":"google-testing-horizontal-local-one-box-cards-for-serp","status":"publish","type":"post","link":"https:\/\/blumenthals.com\/blog\/2016\/08\/05\/google-testing-horizontal-local-one-box-cards-for-serp\/","title":{"rendered":"Google Testing Horizontal Local One Box + Card Format for Serps"},"content":{"rendered":"<p>There have been an increasing number of <a href=\"https:\/\/twitter.com\/LocalGladiator\/status\/761328853679693825\">reports<\/a> (H\/T <a href=\"http:\/\/www.ethology.com\">Michael Wallace<\/a>) of a <a href=\"http:\/\/blumenthals.com\/blog\/2016\/08\/02\/google-continues-test-of-horizontal-local-one-box\/\">horizontal Local One Box<\/a>\u00a0showing at the top of the search results as opposed to the side. There have been sporadic reports of the <a href=\"https:\/\/www.seroundtable.com\/google-testing-card-search-results-interface-22109.html\">search results being shown as cards<\/a>.<\/p>\n<p>Rasmus Himmelstrup, an <a href=\"http:\/\/seoanalyst.dk\">SEO Analyst<\/a> at Resolution Media, sent along an <a href=\"https:\/\/twitter.com\/LocalGladiator\/status\/761328853679693825 RE https:\/\/twitter.com\/rasmusgi\/status\/760737858353233920\">example<\/a> of a test from Denmark that includes the horizontal Local Box PLUS the search results displaying as cards.<\/p>\n<p>Obviously this type of desktop display pushes organic results further down the page and can occasionally show for key word searches.<\/p>\n<figure id=\"attachment_19600\" aria-describedby=\"caption-attachment-19600\" style=\"width: 537px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2016\/08\/one-box-card-crop.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19600 size-full\" src=\"http:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2016\/08\/one-box-card-heavy-crop.jpg\" alt=\"one-box-card-heavy-crop\" width=\"537\" height=\"1850\" srcset=\"https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2016\/08\/one-box-card-heavy-crop.jpg 537w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2016\/08\/one-box-card-heavy-crop-58x200.jpg 58w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2016\/08\/one-box-card-heavy-crop-174x600.jpg 174w, https:\/\/blumenthals.com\/blog\/wp-content\/uploads\/2016\/08\/one-box-card-heavy-crop-297x1024.jpg 297w\" sizes=\"auto, (max-width: 537px) 100vw, 537px\" \/><\/a><figcaption id=\"caption-attachment-19600\" class=\"wp-caption-text\">Click to view complete page<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>There have been an increasing number of reports (H\/T Michael Wallace) of a horizontal Local One Box\u00a0showing at the top of the search results as opposed to the side. There have been sporadic reports of the search results being shown as cards. Rasmus Himmelstrup, an SEO Analyst at Resolution Media, sent along an example of &#8230;<\/p>\n","protected":false},"author":262,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-19597","post","type-post","status-publish","format-standard","hentry","category-google-plus"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/19597","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/users\/262"}],"replies":[{"embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/comments?post=19597"}],"version-history":[{"count":5,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/19597\/revisions"}],"predecessor-version":[{"id":19604,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/posts\/19597\/revisions\/19604"}],"wp:attachment":[{"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/media?parent=19597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/categories?post=19597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blumenthals.com\/blog\/wp-json\/wp\/v2\/tags?post=19597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}